Ecommerce / Marketing
Customer Marketing Executive
Position: Customer Marketing Executive
Location: South Wales
Salary: depending on experience
Job Reference No: EC10
Recruiting Consultant: Sarah
Details
Customer Marketing Executive Overview
A new exciting opportunity has arisen for a Customer Marketing Executive to join this successful and renowned company, to play a key role in driving customer engagement and revenue.
Customer Marketing Executive Responsibilities
1. Lead customer acquisition efforts across multiple touchpoints, including website, in-store, and digital channels
2. Develop and execute a robust activity plan to grow loyalty programme and increase customer spend
3. Analyse performance metrics, customer insights and market trends to shape effective campaigns
4. Use customer feedback and analytics to refine and enhance the loyalty journey, focusing on engagement, retention and satisfaction
5. Manage rewards and offers to ensure they align with customer expectations and deliver value
6. Monitor the return on investment for all loyalty activities and share regular performance updates with stakeholders
7. Develop and manage and communications calendar for loyalty-related initiatives
8. Gather and respond to internal and customer feedback to drive ongoing improvements
9. Work collaboratively across departments to implement new processes and continuously improve ways of working based on competitor research and team input
10. Handle administrative duties such as processing payments and ensuring data is managed securely and ethically
Customer Marketing Executive Skills & Experience
11. Solid understanding on customer behaviour and loyalty programme strategies
12. Effective communicator with strong stakeholder management skills
13. Comfortable working in a fast-paced and ever-evolving environment
14. Strong writing, editing and proofreading abilities
15. Collaborate mindset with the ability to build relationships across various teams
16. Familiarity with CRM tools and loyalty platforms is desirable
Customer Marketing Executive Additional Information
This is a full-time office based role.