Company Description
Xsell is a Global B2B Digital Marketing & Lead Generation Company based in Belfast. The company specialises in the Information Technology, IT Security & Software Sectors, providing lead generation services and supporting marketing services directly to clients and through a growing partner network.
In line with exceptional demand and to support our ambitious growth plans we are now recruiting Digital Marketing Executives - one graduate and one senior to join the team.
Role Description
Duties will include:
* Developing marketing campaigns (multi-channel) that will increase brand awareness, drive lead generation and enhance the digital presence of our customers
* Using multiple social channels to achieve overall business results (e.g. LinkedIn, Email, Youtube, X, Instagram)
* Developing innovative and fresh content to make campaigns unique
* Creating Social Posts that demonstrate true understanding of the subject and the value our customer brings to their audience
* Creating engaging social images for posts
* Creating innovative video to accompany social posts
* Ability to create and manage digital adverts (google ads, linkedin, Youtube)
* Ability to use multiple ‘marketing automation’ platforms to deliver campaigns
Behaviours & Competencies:
Ownership - Ambitious and action oriented. Is resilient, tenacious, positive, and determined. Success is measured on engagements with content.
Demonstrates integrity - Is fair, honest and always takes responsibility.
Customer Focus - Understands customers and fosters a partnership to solve their problems using our services to maximise value to the customer and to Xsell.
Challenges thinking - Uses market insight and fresh thinking to challenge customers to think differently and to take action.
Speed – We work on tight margins, so time to deliver is key. Fast, responsive and able to adapt quickly between tasks
Ownership - Takes full ownership for achieving goals. Is planned, rigorous and agile, shapes the task and makes it happen.
The Person (s):
Graduate: Minimum 1 years' relevant marketing experience
Senior: Minimum 4 years’ relevant marketing experience
Educated to degree level or equivalent Demonstrable Digital Marketing experience
Ability to show results from previous Campaigns
Creative flair when delivering digital content
Excellent project management skills with clear ability to prioritise tasks and deliver what matters
Ability to work well under pressure. This is a fast paced, high activity role with demands and priorities changing daily. Demonstrate examples of where you have done this before
Proven Time Management skills – Demonstrate the ability to manage multiple activities, ensuring the highest levels of quality and consistency at all times