The Camping and Caravanning Club is the world's oldest and largest Club for all forms of camping and our aim is to help people enjoy the simple pleasures that camping can bring.
We are recruiting for a Head of Research & Insight. The successful candidate will be responsible for all research, insight, data analytics and campaign evaluation for The Club with an aim to develop a deep understanding of the needs of The Club’s members and future customers. This role is instrumental in developing a compelling proposition, making sure our products and services meet the needs of our customers today and in the future.
Daily duties and responsibilities will include:
* Work with the Head of External Communications, Partnerships & Product and Head of Brand, Digital & Growth to develop a comprehensive understanding of customer needs and motivations to drive loyalty to The Camping and Caravanning Club.
* Manage our external agency partnerships, collaborate with other external agency partners and put in place appropriate specialist tools to meet our needs as an organisation.
* Evolve our approach to monitoring our customer experience, understand what is important to our customers, where we perform well and where we need to improve our products and services.
* Support the Head of External Communications, Partnerships & Product to drive innovation in our customer experience and product.
* Work with the Head of Brand, Digital & Growth to develop more personalised communications which help drive greater engagement, loyalty and share of wallet with our members.
* Propose objective ways to evaluate our campaigns and promote a culture of test and learn within the sales and marketing teams, which helps us optimise our marketing spend.
* To develop and sustain a high performing team who are passionate about moving The Club forward as a customer orientated brand in our quest to be the No.1 brand in our category.
We are looking for the following in applications:
* Degree in Marketing, Business or equivalent experience in a senior research role.
* Significant experience in a senior level market research and insight role either agency or client side.
* Demonstrable track record of putting into place a progressive approach to research and insight.
* Commercially astute, bringing a stringent and detailed approach to budget planning and control.
* Excellent customer facing and interpersonal skills with the ability to consult, influence and facilitate at a senior level .
* Ability to prepare and present meaningful information to all levels with conviction and authority.
The Camping and Caravanning Club is a fantastic place to work, with a supportive and dedicated team. We've been helping people enjoy the great outdoors for over 120 years.
We believe in rewarding our people for their hard work, so we have a great mix of benefits and opportunities, to give you the recognition you deserve:
Benefits include 28 days annual leave plus bank holidays and holiday purchase scheme, 15% pension (6% / 9%), 3 x salary life assurance, an employee assistance programme, free staff membership for discounts on our Club sites and with our retail partners. We operate hybrid working, with 2 set days in the office and the option of working from home the remainder of the week.
We are especially keen to encourage expressions of interest from people currently under-represented within the Club, these include but are not limited to those from the LGBT+ community, people with disabilities, and people from ethnic minority backgrounds. We are an equal opportunities employer and actively committed to promoting equality and diversity, and the Club expects all staff, members and volunteers to share this commitment.
We have signed the Armed Forces Covenant and welcome the Armed Forces community to apply.
We would encourage all applicants to apply as soon as possible as we may close vacancies early should we receive a high number of applications.
For this role, you must have evidence of the right to work in the UK.
Please upload your anonymised CV
Applications close : 7th December 2025