Established in 1981 with a single store in the Northwest of England, the JD Group is a leading omni‑channel retailer of sports fashion, outdoors and gyms, with colleagues working across many markets worldwide. JD Sports Fashion Plc is listed on the London Stock Exchange and a FTSE100 company since 2019. We aim to be the leading global omnichannel retailer in the sports and outdoor industry, focusing on people‑led, innovative and customer‑focused operations.
Role Overview
We are seeking an enthusiastic Sales Assistant to deliver an exceptional shopping experience for our customers. With abundant opportunities for career development, JD Group is the place to be if you are motivated by progression and interested in developing your career.
Responsibilities
* Provide exceptional customer service by greeting customers warmly, ensuring they receive the best experience, and understanding the customer service measurement programme.
* Drive and exceed sales targets by utilizing in‑store devices, offering the full product range, and maximizing opportunities for add‑on sales.
* Maintain high visual and merchandising standards, ensuring the shop floor is clean, well‑stocked, and displays are organized according to brand guidelines.
* Support overall store operations by assisting in other departments as needed, representing the company professionally, and adhering to safety guidelines.
* Process sales transactions, including accurate cash handling and card payments.
* Upsell and cross‑sell products to maximise sales opportunities.
* Maintain stock levels on the shop floor and ensure shelves are well‑organised and appealing.
* Address and resolve customer queries in a professional manner.
* Work closely with other sales assistants and team members to achieve store targets.
Key Performance Indicators
* Contribute to achieving or exceeding the store’s monthly sales target.
* Drive all additional KPIs including units, conversion, ATV, UPT.
* Achieve upselling or cross‑selling targets.
* Maintain a high Net Promoter Score.
* Ensure all stock on the shop floor is fully replenished.
Skills and Experience
* Positive attitude towards a fast‑paced, customer‑focused retail environment.
* Enthusiastic about learning new skills and developing a career.
* Confident interpersonal and communication skills; thrives in social situations through engagement with customers.
* Flexibility to work various shifts, including weekends and holidays, based on store needs.
Benefits
* Company discount of 25 % off a wide range of products in‑store and online (JD Sports, Size?, Foot Patrol, Blacks, Millets, GO Outdoors).
* Exclusive deals and discounts from retail and hospitality partners via the online benefits platform (TELUS Health).
* Access to counselling services, digital health and well‑being advice through TELUS Health.
* Health cash plans.
* Wide range of internal development courses and access to apprenticeships & accredited qualifications (England only).
* Discounted gym memberships at JD Gyms.
* Colleague networks, volunteer opportunities and JD Foundation engagement.
* Incremental holiday allowance.
* Further staff discounts on JD Group brands and personal development programmes.
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