CheqUp Southampton, England, United Kingdom
Performance Marketing Manager
CheqUp Southampton, England, United Kingdom
Direct message the job poster from CheqUp
All things digital, eCommerce, data, growth and transformation. Currently driving a Digital Healthcare company to huge growth across Customer &…
We're looking for an experienced Performance Marketing Manager to take ownership of our paid digital acquisition. This is a role for someone who thrives on data, understands how to drive digital acquisition through insight and precision - not bravado - and knows the importance of compliance and customer quality in a regulated category. You’ll be based in our Southampton office, on a hybrid work pattern.
What you'll be doing:
Own our acquisition engine
* Lead performance marketing across Google Ads, Meta, YouTube, and programmatic, with a sharp focus on driving both ROI and long-term customer value (LTV).
* Analyse performance and translate data into clear commercial decisions.
Deliver campaigns that convert
* Partner with internal teams and our agency to plan, execute and scale effective, compliant campaigns that generate sales at an acceptable CPA.
* You’ll need to be relentlessly focused on generating stand-out creative and copy that cuts through to drive results.
* Own audience segmentation, creative briefing, media planning, and funnel performance.
* Continuously test and refine copy, creative, and targeting for effectiveness.
* Lead A/B and MVT to increase conversion on landing pages.
* Own the digital reporting stack (GA4, Looker, Clarity, Hotjar) and turn insights into actions.
* Improve attribution, channel mix, and end-to-end journey performance.
Drive organic growth through SEO
* Lead SEO strategy and execution, improving organic acquisition.
* Work with our Brand & Content team to bake SEO into our content and web strategy.
Lead with ownership and compliance
* Ensure campaigns meet high standards of compliance across relevant regulatory frameworks. There is no room to wing it.
* Report regularly to senior leadership, delivering clarity on performance and recommendations.
You should apply if:
* You’ve delivered strong results via performance marketing in a digital-first, high-growth business - preferably in a regulated space like healthcare or finance.
* You understand the importance of customer quality and acquisition cost - and optimise accordingly for LTV, not just volume.
* You know what stand-out Meta creative looks like and how to brief an agency to achieve your vision
* You’ve managed significant media budgets and delivered measurable ROI.
* You know the strategy and the detail - from audience segmentation to SEO metadata.
* You’re fluent in analytics tools (GA4, Looker, Excel) and attribution modelling.
* You’re comfortable working cross-functionally, managing agencies, and reporting to senior stakeholders.
* You’re rigorous, thoughtful, and collaborative
You'll be familiar with:
* Google Ads, Meta Ads, YouTube Ads
* Excel / Google Sheets
* A/B testing platforms, CMS tools
* Own and grow the channels that drive our future
* Help shape how we acquire the right customers in a highly regulated space
* Work with a creative, commercially-minded team who care about impact
* Be part of a fast-growing business on a mission to change lives
About Us: CheqUp is transforming weight management through clinically-led access to treatment with meaningful support. We’re not just building a better product - we’re building an experience that changes lives, at scale.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Health and Human Services
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