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Campaign Marketing Manager - B2B / Software
Up to £55k base with bonus and strong benefits package
Hybrid working within a very well connected team
This rapidly growing training software business has captured market interest with a unique tech solution and vibrant brand. The combination of these elements is proving a real hit, leading to success, growth in customer base, and increased notoriety.
We are seeking to strengthen our marketing team to enhance customer acquisition from existing large enterprise clients, subsidiaries, and related markets.
The Role
You will work with marketing tools such as LinkedIn Campaign Navigator and HubSpot to engage the customer base.
Initially, you'll utilize existing content, but as you progress, you'll create your own to develop unique and engaging campaigns. Understanding testing and tracking will be essential to refine strategies and maximize efficiency.
Events and in-person engagement are also critical, including expos, conferences, breakfast clubs, and sponsorships—owning the space and staying ahead of industry trends.
The Person
Experience in a similar role is essential. You should confidently discuss your track record in B2B marketing success and generating Marketing Qualified Leads (MQLs) or leads through your efforts.
Key skills include:
* Deep understanding of running content-driven email campaigns
* Ability to track, analyze, and optimize email marketing efforts
* Practical knowledge of LinkedIn Campaign Manager
* Experience in creating design assets for LinkedIn Ads and email campaigns
* Being a trusted expert and effective internal communicator
For more information, talk to Chloe or Ryan.
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