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Director Global Sales – Luxury & Lifestyle Northern Europe, London
Client:
AccorCorpo
Location:
London, United Kingdom
Job Category:
-
EU work permit required:
Yes
Job Reference:
c95209827e97
Job Views:
12
Posted:
26.04.2025
Expiry Date:
10.06.2025
Job Description:
We are looking for a dynamic Global Director of Sales, promoting our Luxury and Lifestyle brands in Northern Europe, primarily focusing on the United Kingdom, Ireland, and Scandinavia.
* Responsible for growing business from existing luxury partners (including consortia and travel advisors) and generating new business to maximize transient revenue, profits, and market share within the luxury & lifestyle segment.
* Business development / prospecting in the region.
* Actively engage with luxury travel agencies, identifying new opportunities, providing assistance, training, and support.
* Develop account strategies and activation roadmaps, marketing & sponsorship activities, and client presentations.
* Promote the Accor Preferred Partner program and the HERA Travel Advisor loyalty program in the region (enrollment, training, engagement initiatives).
* Develop and execute quarterly and annual account reviews and market action plans.
* Provide expertise and support to hotels in developing luxury sales strategies for accounts and regions.
* Maintain an up-to-date database for newsletters distribution and communication.
* Research new B2B opportunities to drive revenue and brand awareness.
* Lead and participate in relevant tradeshows, conventions, famtrips, and industry events.
* Become a brand ambassador and embody Accor’s values in every client and co-worker interaction.
* Manage and optimize the budget allocated for the region.
* Engage on social media platforms and identify opportunities.
Qualifications
* 5+ years of experience in luxury hospitality sales.
* Bachelor's degree in business, hospitality, or equivalent experience.
* Expertise in international luxury hotel programs & consortia.
* Excellent relations in the hotel/hospitality industry.
* Fluent in English, both written and verbal (knowledge of a second language is a plus).
* Deep understanding of account management.
* Knowledge of sales procedures in the hotel industry.
* Strong IT skills (Office 365).
* Understanding and promotion of all selling tools & loyalty programs.
* Understanding fundamentals of implementing AI tools for project management workflows.
* Familiarity with basic AI applications in streamlining work processes.
* Experience with hospitality CRM systems.
* Focused, analytical, and goal-driven individual.
Additional Information
What benefits can Accor offer its employees?
* The ALL Heartists program offers benefits such as gourmet, travel, well-being, and sports perks at locations worldwide, with over 70 partners, providing opportunities for unforgettable stays and experiences.
Learning & development:
Aligned with HR strategy, encouraging continuous learning, skills development, and career growth across jobs and brands.
Our Culture #BeALLyouAreWithALLyourHeart
At Accor, we value diversity and believe every individual and experience contributes to our collective growth. We do everything with heart, creating emotions and human experiences, being open to others and the world around us.
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