Job Title: Employer Outreach and Growth Officer
Type of role: Full time, permanent
Reporting to: Apprenticeship Partnerships Manager
Annual Salary: Between £27,000 - £31,000 dependent on experience
Pension: Workplace pension, employer contribution @ 10%
Holidays: 25 days per annum pro rata plus up to 5 efficiency days
Location: Potential to be hybrid, with 3 days a week in Ancoats, Manchester
Working Pattern: Monday to Friday, 9am to 5pm (flexible)
Start date: ASAP
Welcome to Ada!
We are the National College for Digital Skills and our mission is to educate and empower
the next generation of diverse digital talent. We are the first new Further Education
College in England since 1993 and the only one that is solely focused on widening the
tech talent pool in the UK.
We work with a fantastic roster of partners such as Deloitte, Bank of America, PwC and
HSBC and offer an innovative, supportive apprenticeship experience for our 350+
learners that prepares them to be digital pioneers achieving both academic success and,
more importantly, setting them up for successful careers in tech.
We are passionate about harnessing tech as a tool for social mobility and improving
diversity of opportunity and therefore, with the support of our partners, place a major
focus on diversity recruitment. At present over 40% of our students come from low
income backgrounds, more than 50% are from racially diverse backgrounds and over a
third of our apprentices are young women.
Our apprenticeship outcomes massively outperform national averages and this is
testament to the quality of teaching and learning provided and the joint support offered
throughout the apprenticeship journey. We’re passionate about building a supportive,
values driven environment for both our students and staff and this is where you come
in!
What’s your mission?
Ada is looking for a dynamic and proactive Employer Outreach and Growth Manager to
join our team. This newly created role will help shape and deliver Ada’s employer-facing
outreach strategy, helping us drive awareness, engagement and conversion among
prospective apprenticeship employers.
You’ll be responsible for designing and delivering impactful campaigns, refining our B2B
messaging and strengthening our presence across key channels. Your work will be
central to building a stronger, more visible brand and a sustainable pipeline of employer
partners.
This role is ideal for someone who thrives in a fast-paced environment, is comfortable
owning both strategy and delivery and is excited to scale Ada’s apprenticeship impact
through smart, targeted outreach.
Key responsibilities of this role include:
Driving New Business Growth
● Design and execute targeted outreach campaigns to attract new employer
partners
● Refine and maintain Ada’s B2B messaging across channels (website, LinkedIn,
sales materials, etc.)
● Support lead nurturing and pipeline progression using our business intelligence
tools
● Create marketing assets including employer case studies, email sequences,
landing pages and social campaigns
● Track and report on campaign performance, lead generation and ROI
● Support planning and delivery of employer-facing events and outreach
campaigns
● Contribute to building a healthy pipeline and increasing conversion rates from
prospect to partner
Promotional Activities
● Represent Ada at networking events and employer roundtables
● Respond to inbound enquiries and contribute to employer proposal writing
● Produce case studies that highlight employer and apprentice impact stories
● Lead award nominations that showcase employer partnerships, DEI outcomes
and social mobility impact
Partner Development
● Strengthen relationships with existing partners through surveys, feedback
sessions and collaborative improvement work enhancements etc.
The successful candidate will join a growing team and as such, the responsibilities of
the role may develop over time in response to the evolving needs of the organisation
and our wider partnerships strategy. A flexible, proactive mindset will be key, with
opportunities to shape and expand the role based on emerging priorities and the
candidate’s own strengths.
We’d really like to hear from you, if you are…
● Energised by Ada’s mission and committed to driving social impact through
apprenticeships
● A confident relationship-builder with internal teams and external stakeholders
● Comfortable with ambiguity and able to take initiative to drive growth
independently
● Target-driven, organised and highly motivated to find and convert new
opportunities
● A strong communicator who can write clearly, persuasively and with empathy
● Experienced in a customer-facing or account management role
● Highly organised, detail-oriented and collaborative
● Skilled in using Microsoft Office or G-Suite and confident with CRM systems
(Salesforce ideally)
● Experienced in B2B marketing - ideally in education, tech or training
● Strong in content creation and campaign planning across multiple channels
● Confident using paid social tools (especially LinkedIn), email marketing and lead
generation platforms
● Hands-on with Salesforce Marketing Cloud or similar tools for automation and
tracking
● Skilled in drafting award submissions and supporting materials
● Collaborative with sales or commercial teams, and focused on shared results
● Analytical, creative and purpose-led - motivated to reach mission-aligned
employers
We encourage consideration of flexible ways of working, both formal and informal
arrangements that allow for the best outcomes for our people and our employers. If this
opportunity is of interest to you with some flexibility, please do discuss this with us.
Safeguarding
Ada, National College for Digital Skills is committed to safeguarding and promoting the
welfare of children and young people and expects all staff and volunteers to share in this
commitment. The successful candidate will be required to have an Enhanced Disclosure
and Barring Service (DBS) check and references will be sought from previous employers
prior to commencing employment. Other related pre-employment checks appropriate to
the post will also be carried out.
We care about equity, diversity and inclusion
Ada. National College for Digital Skills recognises that equality of opportunity and the
recognition and promotion of diversity are integral to its strengths. The following
principles apply in respect of the College’s commitment to equality and diversity:
● To provide and promote equality of opportunity in all areas of its work and activity;
● To recognise and develop the diversity of skills and talent within its current and
potential community;
● To ensure that all employees and prospective employees of the College are
treated solely on the basis of their merits, abilities and potential without receiving
any unjustified discrimination or unfavourable treatment on grounds such as age,
disability, marital or civil partner status, pregnancy or maternity, race, religion or
belief, sex, sexual orientation, gender, gender reassignment, trans status, socio-
economic status or any other irrelevant distinction;
● To provide and promote a positive working, learning, and social environment
which is free from prejudice, discrimination and any forms of harassment, bullying
or victimisation;
● To promote good relations between individuals from different groups.
Applicants with disabilities
Ada is keen to increase the number of disabled people it employs. We, therefore,
encourage applications from individuals with a disability who are able to carry out the
duties of the post. If you have special needs in relation to your application please contact
us.
Career Returners
At Ada, we believe in the value of diverse experiences and actively encourage
applications from individuals returning to the workplace after a career break. Whether
you’re a parent, carer, or have taken time out for any other reason, we recognise the
skills and perspectives that returners bring and are happy to discuss any support you
might need to succeed in the role.
Sponsorship
Sadly, we are unable to offer sponsorship for this role so can only accept applications
from candidates who have the legal right to work and remain in the United Kingdom.
How to apply for the role
Please submit your CV and answer the question: ‘What excites you most about
becoming Ada’s new Employer Outreach and Growth Officer?’ in your email to
jobs@ada.ac.uk noting the vacancy title and your name in the subject field.
The closing date is: Friday, 11th July 2025
Next Steps
Interviews will be arranged on a rolling basis based on receipt of applications and we
reserve the right to remove the advert before the above closing date so early
applications are recommended.
Thank you for your interest in the role and good luck with your application!