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Marketing manager - uk

Chertsey
Chartwells
Marketing manager
€60,000 - €80,000 a year
Posted: 9 June
Offer description

We ensure you're rewarded for all your hard work, which is why we offer a comprehensive benefits package including but not limited to:

* Contributory pension scheme
* Career development through our Career Pathways and MyLearning programmes
* Quick access to Digital GP and wider healthcare benefits for you and your immediate family
* Exclusive travel discounts with TUI, Expedia, Booking.com, and more
* Food shopping discounts at Tesco, Sainsbury's, Morrisons, etc.
* Up to 44% off cinema tickets
* Cash rewards for spending, redeemable across various brands
* Free wellness, mindfulness, and exercise classes
* Share discounts and offers with friends and family


Overall Purpose of the Role

The Marketing Manager is responsible for developing and delivering the Chartwells Universities & Colleges Proposition. The main goal is to drive profitable revenue growth through participation and MAP2 growth, supporting sales and retention pipelines.

This will be achieved by creating measurable activation plans focusing on key categories such as lunch, hot beverages, and food to go, aiming to increase participation, spend, and frequency via apps, kiosks, and tills.

The role involves engaging with stakeholders to maximize activity potential, with all initiatives underpinned by market and internal insights, aligning with internal protocols and objectives.


More about the role:

* Developing and communicating the annual marketing plan collaboratively with key stakeholders
* Creating engaging promotional materials through third-party agencies and in-house tools within set budgets and timelines
* Managing third-party creative agencies and producing operational briefs for campaigns
* Building marketing asset templates using Canva for digital and print activities
* Developing and managing the marketing budget with approval from senior management
* Securing sponsorships to fund marketing activities
* Approving promotional business cases to support retail growth


Additional responsibilities include:

* Food development planning based on consumer insights
* Gathering and utilizing marketplace, consumer, and operator insights for planning
* Maintaining brand standards across all channels and materials
* Managing digital content on Uni Food Hub and kiosks
* Supporting student engagement and community marketing initiatives
* Supporting franchise campaigns and sales support activities


Who you are:

* You want a role with purpose, inspiring children, parents, and schools about healthy, sustainable food
* You can motivate stakeholders to create appealing, sustainable menus for children
* You aim to enhance educational experiences for students nationwide


About Us

Part of Compass Group UK&I, Chartwells provides catering to the education sector, serving millions of nutritious meals weekly across the UK. We are committed to safeguarding children and promoting diversity and inclusion in our workplace.

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