Overview
This role is with Buccleuch. Eden Scott is delighted to be working with Buccleuch. Buccleuch is a diverse enterprise focused on maintaining and enhancing its portfolio of heritage assets, including Boughton, Bowhill, Drumlanrig Castle and Dalkeith Country Park, which welcome thousands of visitors each year.
They have created a new role and have an exciting opportunity for a Marketing Director to join the team as a creative, strategic leader directing marketing activities across a wide portfolio of assets and capabilities.
The Marketing Director will be responsible for: the appraisal of income-generating opportunities across the organisation with a view to increasing revenue; the attraction and retention of customers to their visitor destinations; the development and implementation of comprehensive marketing strategies; and reputation management, including enhanced visibility for important stewardship or community related work. This role requires an innovative, strategic thinker with strong commercial acumen and the ability to lead a multi-site team, articulating clear marketing objectives for a diverse range of businesses, projects and activities.
Key Responsibilities
* Strategic planning
* Budget management
* Team leadership
* Brand positioning
* Market insight & data analysis
Skills and experience required
Applying candidates should have a CV that details:
* A minimum of 3-6 years of senior-level marketing experience, ideally within the hospitality or tourism sector, with a proven track record of leading and developing high performance teams.
* Strategic Thinking - Able to translate business goals and aspirations into effective marketing strategies.
* Commercial Acumen - Demonstrate capability to creatively assess existing strategies and identify new income generation opportunities.
* Digital Marketing - Strong knowledge of digital marketing principles and strategies.
* Communication Skills - Exceptional communication and interpersonal skills to lead and inspire teams and engage with cross-functional stakeholders.
* Analytical Skills - Proficient in data analysis, translating insights into actionable marketing strategies.
* Stakeholder Engagement - Promote activities and contributions to appropriate stakeholders to safeguard and enhance reputation and represent the organisation with authority, credibility and influence.
* A full driving license is required.
Salary and Benefits
Excellent salary is on offer circa £60,000- £80,000 plus various company benefits including 34 days holidays, a bonus scheme of up to 10% of annual salary and £10,971 Car Allowance.
Timeframe and Contact
Eden Scott is dealing exclusively with Buccleuch on this vacancy.
For an informal chat and/or to receive the full candidate pack please call Alasdair Murray at Eden Scott: Alasdair.Murray@edenscott.com or 07949 304757
Closing Date for CVs is 5pm on Friday 31st October 2025. Interviews scheduled for 24th – 26th November.
Employment details
* Seniority level: Director
* Employment type: Full-time
* Job function: Marketing and Business Development
* Industries: Events Services, Hospitality, Museums, Historical Sites, and Zoos
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