SALT is supporting a culture‑led creative agency specialising in social-first and AI‑enabled content.
This mid‑weight Insight Analyst role exists to uncover cultural and audience insights that inform creative strategy and campaign optimisation. You will work across multiple consumer brands, acting as the insights lead within dedicated project teams. The role collaborates closely with Strategists, Analysts, Creatives, and global partners across the UK and US.
* 6 month FTC
* Hybrid working in London (2 days onsite each week)
* Up to £40k/pa
WHAT YOU'LL DO
* Analyse social, cultural and audience data to uncover insights that shape strategy and creative work.
* Produce trend reports to identify emerging cultural and platform‑specific behaviours, especially within fast‑moving social channels.
* Generate campaign performance reports, extracting creative learnings and optimisation recommendations.
* Audit brand and competitor content across digital ecosystems to identify opportunities and growth areas.
* Support the evolution of the insight function, including experimentation with automation and AI‑driven analytical tools.
ABOUT YOU
* 3+ years' experience in an insight, research or analytics role, ideally within a creative or digital agency.
* Proficiency with social listening tools such as Brandwatch or Talkwalker.
* Strong understanding of social platforms, content formats, KPIs and reporting frameworks.
* Skilled in data handling and visualisation using Excel or Google Sheets, plus presentation tools (Google Slides).
* Confident translating complex datasets into clear insights for non‑technical audiences.
* Interest or experience in beauty, wellbeing or broader consumer categories (bonus).