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Regional marketing manager

St Helens
Gentex Corp.
Marketing manager
Posted: 4 May
Offer description

Gentex At A Glance

At Gentex Corporation, we’ve created an environment where great ideas and great people can thrive. Leveraging a history that spans over 130 years, Gentex is a global leader in personal protection and situational awareness solutions for defense forces, emergency responders, and industrial personnel operating in high performance environments. Join our multinational team of exceptional and dedicated employees around the world and work on challenging and rewarding projects, grow your skills, and advance your career all while making a positive difference in the lives of our customers. Together, you and Gentex can build a career that’s uniquely yours.

Gentex Corporation is seeking a Regional Marketing Manager – Europe (Defence) to coordinate and support marketing activity across the European defence market.

This is an operational marketing role focused on enabling sales execution and ensuring regional activity aligns with global corporate standards. It is not a revenue-owning commercial leadership position, nor a standalone brand strategy role. The emphasis is on disciplined execution, cross-functional coordination and practical business support.

The role predominantly supports Defence activity across Europe, with additional involvement in the Industrial segment and internal marketing initiatives where required.

· UK & European sales teams

· US corporate marketing

· Product marketing

· Channel partners and distributors

You will translate corporate messaging into regionally credible engagement while ensuring alignment with global standards and governance. This role requires someone who can step into a regulated defence environment and contribute with minimal industry ramp-up time.

Requirements


Regional Marketing Manager Duties

· Coordinating regional defence marketing activity across multiple European markets

· Supporting sales teams with technically credible, customer-facing materials

· Localising and adapting corporate content appropriately for European audiences

· Managing external agencies and suppliers with clear performance expectations

· Supporting exhibitions, demonstrations and customer engagement activity from a strategic and coordination perspective

· Ensuring regional activity aligns with corporate positioning and brand governance

· Providing structured feedback from the region to product and corporate marketing teams

· Managing regional marketing budget within global frameworks

You will operate with a high degree of operational autonomy, while remaining fully integrated within the global marketing organisation.


About the Role

This position is well suited to someone who enjoys structured execution within a matrix enterprise environment.


It is

· Operational and delivery-focused

· Sales-enablement driven

· Cross-functional and collaborative

· Agency-management inclusive

· Embedded within a global marketing team


It is not

· A revenue-owning commercial growth role

· A purely strategic marketing planning position

· A Europe-only independent marketing authority

· An events logistics management role


About You

We are looking for a marketing professional with credible defence or highly regulated sector experience who understands the discipline required in government-facing environments.


Essential

· Significant B2B or B2G marketing experience

· Experience within defence or a closely regulated adjacent industry

· Demonstrated experience operating across European markets

· Experience managing agencies and suppliers

· Ability to navigate a matrix enterprise structure with professionalism and maturity

· Capability to translate complex technical information into clear, accurate communications


Highly Desirable

· Existing defence industry network

· Familiarity with European procurement environments

· Background in aerospace, protective equipment or comparable regulated sectors


You will likely be

· Comfortable working in structured, standards-driven environments

· Collaborative and enterprise-first in approach

· Confident engaging technical, operational and procurement stakeholders

· Self-directed but aligned to governance

· Practical, low-ego and focused on execution over visibility

· Able to build credibility quickly with both sales and corporate teams

Regular in-person engagement will be required in line with business activity and collaboration needs. Fully remote working is not supported for this position.

If you are an experienced marketing professional who values disciplined execution, cross-border collaboration and supporting business development across European defence markets, we would welcome your application.

At Gentex, we don’t just accept difference—we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products and our community.

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