About the Company
Thomas Lyte is a Royal Warrant holder as Goldsmiths and Silversmiths to His Majesty King Charles III. A contemporary luxury brand disrupting a traditional industry, we have quickly established a reputation as world-class designers and makers of exquisite bespoke silverware. We are responsible for designing, making and restoring some of sports most iconic trophies including the Emirates FA Cup, the Rugby World Cup, the ATP Finals Trophies, FIFA World Cup, and the ICC's Men's and Women's Cricket World Cups. At Thomas Lyte, we combine the latest technologies with centuries of knowledge and are renowned for our stunning designs, superb craftsmanship, and incomparable service. Our team of master craftspeople are bespoke silver and gold specialists and among the most talented artisans and metalworkers in the world. The priceless pieces they create are packaged and presented immaculately at our London workshops, before being promptly delivered to our clients based all over the world.
About the Role
As part of a small team of three, this role focuses on communications across website, PR, social media, email marketing, and partnerships. You’ll need to be flexible and occasionally support wider marketing functions. This position is ideal for someone who is highly organised, confident in writing copy, enjoys working with clients, and has proven experience managing content for premium or luxury brands. A track record of successful campaigns and audience growth will be a strong advantage, as will the ability to produce marketing graphics using templates provided by our Graphic Design Team.
Company Culture
* Our team’s passion, drive and commitment are at the heart of our success and growth
* We embrace new ideas, innovation and change is the key to success
* The diverse network of talents nurtured across all departments, gives us all the tools required to meet our objectives and goals
* A varied, fast paced, high energy working environment, built on the trust and support of colleagues
Responsibilities
Digital Marketing
* Website & Content: Write and edit journal articles and website copy, working with the Marketing Executive.
* PR & Offsite Content: Manage the PR contact list, write and distribute press releases, and collaborate with clients/partners. Assist with offsite SEO content production.
* Social Media: Plan content with the Head of Marketing, brief designers, manage content capture, and coordinate collaborations. Manage the calendar and execute plans with support from the Marketing Executive.
* Email Marketing: Plan and create Mailchimp campaigns, working with the Sales Team and CRM team to build targeted lists and track performance.
Partnerships
* Day-to-day management of marketing collaborations with partners and clients, supporting the Head of Marketing.
Branding
* Ensure brand consistency across all communications.
Creative Content
* Support the design team with copy for sales decks, and co-ordinate the production of white papers.
* Produce simple graphics for marketing projects, using pre-made templates in adobe software.
* Write scripts and plan video/photography shoots for marketing campaigns.
* Create simple short video content for social media, with the support of the Marketing Executive.
Analytics & Reporting
* Monitor and share insights from social media and email performance.
* Provide updates in regular strategy meetings.
Sales & Events Support
* Share weekly updates on new marketing content with Sales Team and wider team.
* Support at events (including overseas) and help plan company-hosted events.
Other Duties
* Assist the Head of Marketing with projects linked to business KPIs.
* Support the HR Manager with internal communications to staff.
* Collaborate with the Marketing Executive on website and cross-over projects.
Qualifications
Essential
* 2-3+ years’ experience in content marketing or a similar creative marketing role
* Proven success in managing content calendars and overseeing global content production
* Exceptional copywriting, proofreading, and editing skills
* Ability to define and execute organic media and PR strategies
* Passion for sport, and craft and a keen eye for trends amongst relevant audiences
* Excellent project management, organisation, and multitasking skills
* Creative, innovative, and collaborative, with the ability to engage stakeholders at all levels
* Experience using email marketing software (e.g. MailChimp)
Desirable
* A degree in Marketing, Communications, Journalism, Media, or related fields
* Experience working in marketing for a business-to-business (B2B) company
* Experience leveraging the usefulness of AI (ChatGPT/Copilot etc) for a luxury/premium brand.
* Competency in producing graphics using Adobe Creative Suite (Photoshop/Illustrator) or another graphic design product.
* Hands-on experience producing video and multimedia content.
Required Skills
* Highly organised, with the ability to manage multiple priorities in a fast-paced environment.
* A proactive problem solver with a positive, can-do attitude.
* Calm under pressure and naturally diplomatic.
* A confident communicator who is both articulate and commercially minded.
* Deeply collaborative, thriving within a tight-knit and talented team, and able to build strong working relationships across departments.
* Brand-minded and culturally aware, with an instinctive understanding of luxury positioning and tone of voice.
* Driven by intelligent curiosity about craftsmanship, sport and design, eager to learn and tell meaningful stories about our work.
* Emotionally intelligent, with the self-awareness and sensitivity to work effectively with a wide range of personalities.
Benefits
• Company bonus scheme
• Private healthcare
• Auto-enrolment pension scheme
• Salary sacrifice electric vehicle leasing scheme
• Hybrid working