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Job Title:Multimedia and Content Producer
Location:Ross County Football Club
Reports To:Head of Commercial
Type:Full-time – Including Match Days (Home & Away)
Business Areas:
First-team/Commercial/Academy/Retail/County in the Community/Women's and Girls team
Major Function:
The Multimedia and content producer will play a key role in driving fan engagement, increasing revenue through ticketing, hospitality and merchandise sales, and managing the club’s digital platforms. This is a unique opportunity to help shape the club’s digital identity and contribute to its ongoing growth and success.
Principal Accountabilities:
* Media liaison with local and national press as well as organisation and fulfilment of key media requirements Sky, BBC etc
* Organise and management of weekly press conferences
* Matchday management of press matters
* Development and maintenance of relationships with key media contacts local and National
* Organisation and fulfilment of key media requirements Sky, BBC etc
* Develop and execute engaging content strategies to grow the club’s digital fanbase across social media, email marketing, and the official website.
* Plan and deliver digital campaigns around matchdays, player stories, behind-the-scenes content, and community initiatives.
* Work with media and football operations teams to ensure timely coverage of matches, interviews, and press conferences.
Commercial - All departments within Ross County
* Plan and deliver digital campaigns and communications plans to promote hospitality packages, merchandise, Schools programmes and Academy offers across all digital channels.
* Collaborate with all departments to understand their plans and requitements and deliver seasonal promotions and product launches as required.
* Analyse customer behaviours and tailor campaigns to increase conversion rates and online revenue.
Ticketing - Increasing Sales
* Create and implement digital strategies to boost ticket sales for home fixtures, cup games, and season tickets.
* Optimise digital ticket sales journeys to reduce drop-offs and improve user experience.
* Use data-driven insights to target specific demographics with personalised offers and content.
Web and Social Media Content Management
* Manage and maintain the club’s official website, ensuring it is up to date, visually engaging, and user-friendly.
* Automation and scheduling of content
* Write and edit compelling copy for match previews/reports, player features, and club news.
* Ensure content reflects the club’s brand identity and tone of voice consistently across platforms.
Knowledge & Experience
1.Proven experience in digital marketing, preferably sport, entertainment, or retail sectors
2.Excellent communication skills and ability to write engaging, brand consistent content.
3.Passion for football and a good understanding of the Scottish football landscape
4.Content Creation & Storytelling
* Produces compelling multimedia content (video, audio, graphics, motion) tailored to football fans.
* Develops narratives that align with the club’s identity, values, and campaign objectives.
* Shoots and edits content optimised for multiple platforms (Instagram Reels, TikTok, YouTube Shorts, X, etc.)
5.Creative Production
* Manages all stages of multimedia production, from concept to delivery.
* Skilled in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, etc.).
* Uses modern camera, lighting, and audio equipment with confidence.
6.Digital Platform Expertise
* Hands-on experience with CMS platforms, email marketing tools and social media schedulers.
* Strong understanding of social media trends, paid advertising, SEO and CRM tools.
* Understands the nuances of platform-specific content (TikTok vs YouTube vs Instagram).
* Optimises content for engagement, reach, and analytics.
* Maintains awareness of evolving social media trends and formats.
7.Brand Representation & Project Management
* Ensures all content aligns with the football club's tone, image, and visual identity.
* Acts as a brand guardian in digital and creative content output
* Juggles multiple projects under tight deadlines, often within a fast-paced matchday/week environment.
* Plans content schedules aligned with fixtures, events, and campaigns.
To apply, contact dunc.chisholm@rosscountyfootballclub.co.uk with a CV and covering letter by Friday 11th July.
Seniority level
* Seniority level
Entry level
Employment type
* Employment type
Full-time
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