?? Content Executive - Thought Leadership?? Lancashire / hybrid Full-time, permanent (part-time considered) This role builds the visibility of a B2B organisation and its people across multiple industries. You'll create and deliver a thought leadership programme that positions executives and subject-matter experts as credible industry voices across the UK and Europe This business will offer you the opportunity to be part of a people-first organisation that actively gives back to its community, supports sustainability and environmental responsibility, and provides the security and development opportunities of a growing, globally connected company while maintaining strong local roots What you'll do: Plan and deliver a thought leadership and expert visibility programme Create industry-focused B2B content including whitepapers, case studies, blogs, reports and LinkedIn articles Work with internal experts to extract insights and turn them into clear, engaging content Align content with wider marketing campaigns and messaging Brief and manage external agencies for design and publishing Repurpose content across social, email, campaigns and events Support internal communications as needed Track performance and use insights to improve future content Monitor industry and competitor activity What you'll bring: ?B2B content experience, ideally in tech or complex product environments ?Strong writing and editing skills ?Experience working with senior stakeholders ?Ability to tailor content for different industries and audiences ?Experience working with agencies ?Confidence using data to measure and improve content ?Strong collaboration and communication skills ?? Send your CV toto find out more ?? As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.