TipTopJob West Yorkshire, England, United Kingdom
PPC Executive
TipTopJob West Yorkshire, England, United Kingdom
4 weeks ago Be among the first 25 applicants
Location: Hybrid / Leeds
Salary: GBP 24,570 - GBP 28,000 per annum
With over 20 years of experience, they know a thing or two about digital marketing.
Their services include performance marketing, website development, eCommerce, and data intelligence. They are a key partner in their clients' growth.
Joining their performance division, you'll be part of a team of SEO and paid media experts, working across outreach, technical SEO, digital PR, social media, and more.
Their goal is to help ambitious brands grow in the digital economy, working with clients like Cruise, tombola, and Hammonds.
The Role
As a PPC Executive, you will work within their Paid Media team, building, implementing, and tracking paid search and display campaigns for various websites, aiming to generate targeted traffic and increase conversions.
You will collaborate with account managers, providing insights on campaign performance and understanding client KPIs. Attention to detail, passion for the industry, and teamwork are essential.
Main Accountabilities
* Produce weekly/monthly reports with insights and recommended actions.
* Work with Account Managers to drive campaign performance and growth.
* Create search, display, video, shopping, and PMax campaigns.
* Optimize campaigns across platforms like Google Ads and Microsoft Ads.
* Conduct keyword research analysis.
* Manage budgets effectively.
* Write and test ad copy.
* Complete regular Search Query reporting.
Skills And Qualifications
Essential Skills
* Organized, determined, and persistent.
* Excellent communication skills and a customer service ethos.
* Meticulous attention to detail.
* Strong knowledge of Excel.
* Ability to manage time and prioritize tasks.
* Knowledge of Google and Microsoft Ads interfaces.
* Understanding of measurement and tracking.
* Knowledge of paid media metrics and Google Analytics.
Desirable Skills
* Supportive team player and knowledge sharing.
* Understanding of digital marketing strategy.
Experience and Qualifications
* Previous paid media experience, eager to develop further.
* Basic to intermediate knowledge of SEM industry.
* Experience in a PPC role, agency or in-house.
Additional Desirable Knowledge
* Web development technologies (HTML, XHTML, CSS).
* Google Ads certification.
Benefits
* Performance-based bonus schemes.
* 26 days holiday plus bank holidays and birthday leave.
* Additional wellbeing and volunteering days.
* Option to purchase extra leave.
* Hybrid and flexible working arrangements.
* Financial support programs.
* Company pension and healthcare plans.
* Private healthcare after some tenure.
* Training and progression opportunities.
* Additional perks and regular events.
Additional Details
Seniority level: Entry level
Employment type: Full-time
Job function: Business Development and Sales
Industry: Advertising Services
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