Company
Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history. Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals.
Overview
The Ad Operations Manager will oversee the execution and troubleshooting of digital media campaigns across multiple platforms. This role requires strong technical expertise in ad
serving, trafficking, and campaign execution, along with collaboration across media, creative, and technology teams to ensure seamless activation. Additionally, the Operations Manager will manage global ad operations teams, standardize best practices, and lead technology partnerships.
Responsibilities
Campaign Management
● Work closely with Investment teams to create and execute digital media campaigns within Ad
Serving platforms (display, video, mobile)
○ Traffic creative assets
○ Set up campaign configurations
○ Implement tracking pixels
● Conduct regular audits and QA for campaign accuracy
● Serve as the escalation point for ad tech queries across global offices
Technology & Troubleshooting
● Stay updated on emerging digital media technologies to drive process improvements
● Oversee the deployment of digital technology solutions that align with client and
organizational needs
○ e.g. ad servers, VVF, TMS, data management tools
● Ensure effective and efficient use of tools and systems across teams through training and
adherence to best practices
Global Team Management & Development
● Oversee global ad operations teams to ensure exceptional service delivery and on-time
execution across all markets.
● Establish and refine processes, training, and operational parameters to meet business unit
requirements.
● Ensure timely onboarding and comprehensive training for new hires, and manage talent
offboarding to maintain uninterrupted operations.
● Conduct weekly alignment with market leads to provide guidance on progress and concerns
● Monitor team performance, offer coaching, and provide training resources to junior team
members and TAAG new hires to support their development
Qualifications
● Strong experience in Ad Operations, Media Technology, or related fields
● Proficiency in ad servers (Campaign Manager 360, Flashtalking/Innovid, Ad Form) and
marketing tech solutions (DMPs, DSPs, verification platforms)
● Strong analytical, problem-solving, and communication skills
● Proficiency in Microsoft Excel and PowerPoint
Preferred
● Understanding of online advertising terminology (CPM, TMS, DCO)
● Exposure to HTML5, CSS, and JavaScript for troubleshooting
● Experience with conversion tagging and Tag Management Systems (GTM, Tealium)
● Familiarity with Ad Verification tools (IAS, Double Verify) is a plus
Additional Information
Benefits:
In the UK, alongside the core benefits such as Pension, Life Assurance, Private Medical, and Income Protection Plan, we also offer:
* WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
* REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
* HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
* FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
* FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
* GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.