We have an exciting opportunity for a CRM Executive to join the UK’s largest specialist wine retailer!
Who are we?
Majestic is the UK’s largest specialist wine retailer, operating a network of over 200 stores nationwide. Founded in 1980, the company recently passed back into private ownership following the acquisition of Fortress Investment Group and has undergone an ambitious transformation and turnaround programme. The results of which are now being seen, with record market share growth, a new and improved product range, a new website and six new stores - with a pipeline for future expansion over the next five years. With no minimum purchase, the Majestic range includes over 1,100 different wines, spirits and beers both online and in-store. Majestic’s key strength is over 1,000 WSET-trained colleagues offering knowledgeable, friendly service across all channels.
The Role:
Delight our customers by planning and delivering digital and direct campaigns, on time, accurately, in budget, every time.
Key Responsibilities:
* Manage the end to end processes to build and execute email marketing campaigns on time and with operational excellence
* Grow year on year attributable sales and traffic to store and website to and above targets
* Work with the Content and Production team to ensure all campaigns are planned and delivered, accurately, to appropriate timelines and within budget.
* Work with the Customer Data and Analytics Manager to generate appropriate data selections
* Maintain activity plans and planning docs
* Ensure all campaigns are measured and generate timely post campaign reports
* Work with Ecommerce, Retail and Customer services teams to ensure campaigns are multichannel and consistent at each touch point.
* Ensure all teams are well communicated with and engaged in all campaigns, in sufficient time to ensure a great customer experience
* Continually seek to improve efficiency, reduce waste and cost by improving your ways of working
Knowledge & Skills Required:
* Numerical and analytical with experience building campaigns across DM, email, social media and used to managing customer data selections
* Experience building and executing email campaigns with email and direct marketing platforms (eg Ometria, Salesforce, Adobe, etc)
* Experience in building automation journeys with the above platforms, reporting and optimising campaigns from findings
* Well organised and great at ensuring direct (email, DM) customer communications are built and sent accurately and on time in a fast paced retail environment
* Great attention to detail, and language/communications skills
* In touch with the latest in marketing tech
* Used to delivering under commercial pressure
* Used to working at speed and a self starter who can self manage their time.
What's in it for you:
* A competitive salary & performance related bonus
* Up to 20% Staff Discount
* 29 days holiday, including public and bank holidays and we also have a Holiday Purchase Scheme
* Life Assurance (Worth 3 times your annual salary)
* A contributory Company Pension Plan
* Career development opportunities - we are passionate about nurturing our internal talent, offering career progression supported by our excellent in-house training schemes!
* Fantastic incentives that take you around the world to explore our different vineyards.
* Free parking on site with electric charging points
* Access to Retail Trust which includes: Retail Rewards including Instant savings with discounted e-vouchers, discounted reloadable shopping cards, gift vouchers and gift cards, Discounts of up to 30%, Access to free counselling and support phone line
* Company maternity, paternity and adoption leave after 26 weeks
* Long service rewards.
* Company sick pay scheme
Job Specifics:
Contract Type: Permanent
Location: Watford and Hemel Hempstead. Our Head Office is based in Watford, just 20 minutes from London Euston. From Watford Junction, we are a 15‑minute walk to our Head Office.
We are proud to offer a new Agile Working Policy for Support Centre colleagues; a blend of office and home working which will include a number of days working at the Majestic Office.
We look forward to receiving your application! Together we are Majestic! #TWAM
On the occasions where we have high volumes of applicants, some roles may close earlier than the advertised end date in order for us to manage all of the applicants appropriately. We will only be able to offer individual feedback to those candidates who attend an interview.
No Agencies Please - We thank you for your interest in working with Majestic Wine, however, we have a PSL who will be supporting us if needed. We will not pay fees or acknowledge any CV's supplied to Majestic Wine unless you have been briefed on the role by a member of our Talent Team.
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