Overview
This is an opportunity for an ambitious individual who has already made their mark on the industry to work in collaboration with the company directors and be a driving force in client and team management. The candidate must have a strong experience of directing high-level arts PR campaigns and be an exceptional thinker who will bring in real gravitas and expertise to the company.
A proven track record in leadership and an ability to train, guide and motivate a team made up of managers and executives is essential. A passion for visual arts and in-depth knowledge of copywriting and brand strategies is required. Must have a demonstrable ability to devise, administer and evaluate media campaigns.
Energy and enthusiasm are of paramount importance as the culture of the agency is fast-paced and ambitious. We work internationally so are always looking for additional languages.
Your role
Account Direction / Client Relations
* Project management
* Planning developing and implementing strategy – formulating campaigns, copywriting and brand strategies
* Conceive, develop and implement client account strategies
* Oversee campaign timelines and schedules for distributing press materials
* Writing and editing releases etc.
* Monitor level of client service
* Oversee client reports in collaboration with account manager
* Deal with or delegate press requests
* Attend client meetings and ensuring clients are aware of pending and achieved press on publication
* Media training for clients – preparation for interviews and discussion of interview strategy
* Work with clients to assess issues, develop recommendations and implement business improvement processes
* Work with clients to identify potential alliances and partnerships
* Develop crisis comms guides and supports company directors with crisis responses
Media Relations
* Face to face press appointments with press
* Pitching / journalist follow-up of send outs
* Develop and maintain good working relations with the media
* Be abreast of new media developments including new publications and social media
New Business
* Lead on the creation of proposals where relevant
* Actively take responsibility for seeking new business
* Develop ideas for business development and brand partnerships
* New business/representing the agency through networking
* Attending new business meetings and reviews
Team And Line Management
* Manage the junior team – providing training, guidance and motivation on the accounts you are director for
* Brief the team on clients’ campaign strategies
* Management of team on admin connected with running accounts and priorities
* Monitor all aspects of your teams work on the accounts. Ensure they are on message.
* Instigate meetings to discuss clients / brainstorming / campaign ideas
* Manage staffing, professional development, and mentorship of assigned account teams
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