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Senior manager, retail excellence

London
FashionUnited Group
Retail manager
€60,000 a year
Posted: 10h ago
Offer description

Job Purpose

This role is dedicated to building a powerful culture of Burberry training that upskills, inspires, and elevates our store teams. You will champion the adoption of essential learning mindsets, embed our selling ceremony, and drive flawless in-store execution to strengthen team capability, engagement, and performance. Central to this role is developing, coaching, and motivating our regional Field Trainers to deliver commercial impact and enhance the client experience. You will create high-quality, compelling, and regionally tailored collection training aligned with business and buying strategies, while bringing strong fashion culture expertise, styling talent, and deep competitive awareness to shape confident, fashion-forward teams.


Responsibilities

People management and development

* Set clear objectives, plan and measure deliverables to achieve the commercial target
* Responsible for the management and development of regional field trainers
* Inspire and drive engagement of the Retail Training community by role modelling and applying a mentoring and coaching approach
* Partner with the Regional Training teams to develop in-store training programs
* Animate and develop 101 stylists to further embed brand values and drive performance at the store level

Product expertise and people development

* Ensure the coherence of the Collections training delivered to stores: meaningful client engagement, storytelling, product expertise and styling approach to inspire our teams and execution is store
* Partner with Central Commercial in implementing, developing, and assessing existing and new programs
* Demonstrate consistent leadership and assertive communication, with the ability to understand market constraints and tailor the approach of our programs
* Ensure the right level of skills and commitment on coaching and developing, giving support to our Retail Learning community as well as the store teams
* Collaborate with the Global Retail Excellence Team and Regional Training Managers to ensure Global training programmes are landed effectively, and provide input on Regional needs
* Partner with the EMEIA merchandising team to drive and deliver appropriate product training focused on driving key categories
* Regular visits and presence in stores to observe, assess, support and elevate team skills/performance and the impact of training programs
* Partner with HR and Retail director to build managerial leadership and coaching training and skills
* Burberry is an Equal Opportunities Employer and recruits purely on the basis of skills and experience

Personal profile

* At least 8 years in retail training
* Experience in retail sales from fashion and luxury brands
* People driven, ability to transmit passion and knowledge
* Capacity to deliver feedback at any level in the organisation
* Presence on the field (60% of the time)
* Action oriented with a drive for results
* Capacity to facilitate and lead training sessions
* Ability to work in a fast paced and changing environment with moving priorities
* Respecting teamwork
* Strong interpersonal skills to interact with diverse people and organisations
* Agility, flexibility and creativity
* Knowledge of Microsoft Word, Excel and PowerPoint for producing training materials and presentations

Equal Opportunities

Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.

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