About Our Client
Our client is a leading player in the FMCG industry with a significant presence in Central England. They have a sizeable workforce and are known for their high-quality consumer goods. The company prides itself on its innovative approach to marketing and its commitment to customer satisfaction.
Job Description
* Developing and implementing comprehensive marketing strategies to enhance brand visibility and market share
* Managing the marketing department and overseeing its day-to-day operations
* Coordinating with sales and other departments to align strategies and achieve business objectives
* Analysing market trends and competitor activities to inform decision-making
* Leading the planning and execution of promotional campaigns
* Setting and tracking key performance metrics for marketing initiatives
* Managing relationships with agencies and external partners
* Ensuring compliance with industry regulations and company policies
The Successful Applicant
A successful Head of Marketing should have:
* A degree in marketing, business or a related field
* Proven experience in a similar role within the FMCG industry or the ability to step up into this position
* Strong leadership skills and the ability to manage cross-functional teams
* Excellent understanding of market research methods and analysis
* Good knowledge of digital marketing tools and techniques
* Exceptional communication and presentation skills
* Strong analytical skills and data-driven thinking
* Happy to travel in to their Bromsgrove offices two days a week
What's on Offer
* An attractive salary package in the range of £60000 - £65000 per annum
* A generous bonus scheme and car allowance
* An opportunity to work in a fast-paced, innovative FMCG industry
* A supportive work environment with a focus on personal development
* Excellent holiday leave + pension + life insurance
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