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Social media manager

London
Brother Marcus
Social media manager
Posted: 16 February
Offer description

Social Media Manager
Full Time, Permanent, London
Up to £40k plus great benefits, and a fun, ambitious and collaborative working environment
Brother Marcus is one of London's most exciting and well-loved restaurant brands. Celebrating ten years since our first café in Balham, we have eight restaurants in top London neighbourhoods, including Angel, Borough, Canary Wharf, Covent Garden, Soho, South Kensington, Spitalfields and most recently, Victoria.
In 2025 we also opened Kamara in Soho, a beautiful Mediterranean inspired cocktail bar offering unique cocktails made with house-macerated spirits and wild botanicals.
Our mission is to bring joy through our love of East Med hospitality, from fresh, vibrant and nutritious menus to passionate teams who genuinely care that every guest leaves happy.
Winner of the 2024 Emerging Brand of the Year at the Peach 20/20 awards, plus numerous other accolades, we're now preparing for our next phase of expansion. Our focus is on maintaining the depth, authenticity and quality of the brand as we scale, and this role is central to bringing that ambition to life.

Role Description:
We're looking for an innovative, creative and ambitious Social Media Manager to join our support office marketing team. This is an exciting opportunity to shape how we show up culturally and creatively on social.

Reporting to the Marketing & Brand Director and working closely with the wider marketing team, the purpose of this role is to tell the story of Brother Marcus and Kamara on socials, raising awareness and growing our following and engagement on TikTok, Insta and LinkedIn.
We're looking for a talented content creator - a storyteller with a genuine passion for food and restaurants. You'll be on top of the latest social and restaurant trends, with your own fresh ideas. We want you to experiment, test and learn, creating exceptional content and driving our socials, while supporting broader marketing initiatives. No two days will be the same

You'll collaborate with Brother Marcus founders Tas and Alex, and the operational teams (front and back of house) across all sites, with exposure to the full scope of restaurant marketing.
Day to Day:
Produce and edit high-quality video and photo content across locations, including food, restaurant, kitchen, and front-of-house teams
UGC and Community management
Ownership of the content calendar
Ownership and management of the paid social budget (this can be learned in role, but previous experience is a bonus)
Reporting & insights: Track social media performance, analyse data, and use insights to continually improve engagement and reach
Employer branding: Support the People Team promoting us as an outstanding place to work
Digital marketing support where needed: We're a small, collaborative team and you'll be assisting with website updates, email marketing campaigns and third-party platforms
Local marketing & events support: Work with the Sales & Events Executive to promote restaurant events, launches, and seasonal campaigns
This role is structured as 4 days per week focused on social media and content creation, with up to 1 day per week supporting wider marketing initiatives when needed.

Person Specification:
· A passionate foodie with a strong awareness of the London restaurant and social scene
· Creative and curious, with a talent for storytelling and content creation
Understands creator-led content and knows how to make brands feel human, not corporate
Experienced in copywriting for social, video production, editing, and photography
Confident managing social communities across Insta, TikTok and LinkedIn
Personable and confident, able to build strong relationships with our restaurant teams
Flexible, enthusiastic, willing to support wider marketing initiatives when needed
Strongly aware of social trends and able to translate insights into engaging content
Desirable:
Understanding of paid social (training can be provided for the right candidate)
Basic design skills in Canva or Adobe Creative Suite
Previous hospitality or restaurant marketing experience

What success looks like in the first 6-12 months
· Clear growth in reach, engagement and relevance across TikTok and Instagram
· Brother Marcus recognised as one of London's most exciting restaurant brands on social
· A confident, consistent brand voice across platforms
· Strong relationships with site teams, founders and chefs
· Content that drives real-world impact: footfall, bookings, launches, events

What we offer in return:
A friendly and inclusive culture, where we're all hungry to grow and succeed
Exceptional opportunities to learn and grow within the company as we scale
Flexible working locations across the office and restaurants
Great social events
50% staff discount
Wagestream
Cycle to work scheme
Tech scheme
1 extra paid holiday after 1 year

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