Join the team powering precision in GNSS simulation.
At Racelogic, we design and manufacture advanced GNSS simulation systems that enable engineers to develop, test and validate positioning technology with absolute confidence. Our LabSat simulators are trusted by leading automotive OEMs, aerospace innovators, defence organisations, and space pioneers worldwide.
Headquartered in Buckingham, UK, we have grown into a global technology business with offices in the US, France and Germany. With over 135 employees and customers in more than 100 countries, our solutions sit at the heart of mission-critical positioning development - from autonomous vehicles to next-generation mobility systems. Rooted in a strong automotive heritage, we combine deep vehicle dynamics expertise with cutting-edge RF and GNSS simulation capability.
As part of our continued global growth, we are seeking a Global Brand Manager to lead the strategic direction, positioning and execution of marketing activity across our technology brands, with a primary focus on LabSat alongside AirPixel and VBOX Positioning.
The Role
This is a senior marketing role with full responsibility for developing and delivering global B2B brand strategies that support long-term growth, product adoption, and customer engagement across complex, technical markets, including automotive, aerospace, defence, GNSS, film and sports broadcasting.
Reporting to the Head of Sales and Marketing, you will work cross-functionally with product management, engineering, sales, and regional partners. You will own brand narratives, product messaging, go-to-market strategy, and campaign execution, while actively leveraging AI-driven platforms and automation tools to improve content quality, speed of delivery, personalisation, and performance insight.
This role suits a strategic thinker with strong execution capability, comfortable operating in technically demanding environments and scaling marketing impact through modern tools and processes.
Key Responsibilities
Brand Strategy & Positioning
* Define, own and deliver the global brand strategy for LabSat, AirPixel, and VBOX Positioning in alignment with Racelogic group objectives.
* Ensure brand consistency across all regions, channels, and customer touchpoints.
Campaigns & Go-to-Market
* Plan and deliver multi-channel global campaigns covering product launches, lifecycle marketing, and market education.
* Ensure campaigns are measurable, insight-led, and optimised for conversion.
Content & Communications
* Oversee the creation of high-quality content, including technical editorials, web copy, white papers, case studies, videos, press releases, and sales material.
* Maintain strong editorial standards while translating complex engineering concepts into clear, credible messaging.
* Own the brands presence on key social channels, primarily LinkedIn, including content planning, creation, performance monitoring, and optimisation.
AI-Enabled Marketing & Optimisation
* Leverage AI and automation tools to accelerate content creation, improve targeting and personalisation, generate actionable insights, and maximise marketing efficiency.
* Champion responsible and effective use of AI within the marketing function, balancing efficiency with quality and technical credibility.
Data, Insight & Performance
* Track, analyse, and report on brand and campaign performance, using insights to refine messaging, targeting, and channel strategy.
Events & Industry Presence
* Define the role of events within the brand strategy, leading international exhibitions, conferences, and partner activities.
* Ensure messaging, visuals, and customer experience are aligned with brand positioning before, during, and after events.
Stakeholder & Budget Management
* Work collaboratively across product, engineering, sales, and international teams to align priorities and execution.
* Manage brand-level marketing budgets responsibly and in line with agreed strategies.
About You
* Degree or equivalent qualification in marketing, business, or a related discipline.
* Significant experience in B2B marketing, ideally within engineering, technology, or related fields.
* Demonstrated experience owning and developing global brand strategies.
* Strong ability to understand, challenge, and clearly communicate complex technical products and applications.
* Proven experience delivering multi-channel campaigns across digital, content, CRM, and events.
* Strong writing, editorial, and messaging skills with exceptional attention to detail.
* Experience using analytics platforms to inform strategy and demonstrate ROI.
* Hands-on experience with AI-driven marketing tools is highly desirable.
* Excellent organisational and stakeholder-management skills, with confidence operating at both strategic and execution levels.
What We Offer
* Competitive salary.
* Profit-related bonus (after probation).
* Comprehensive healthcare package, including:
* Private medical insurance
* 24/7 GP access
* Mental health support
* Physiotherapy coverage
* Discounted gym memberships
* Wellness rewards and discounts
* Enhanced pension scheme.
* Enhanced family leave.
* Employee share option scheme.
* 25 days annual leave plus bank holidays (with additional days based on length of service).
* Holiday purchase scheme.
* Cycle to work scheme.
* Salary Sacrifice EV Car Scheme.
* Free workplace EV charging.
Interested?
Apply now for immediate consideration.