Proposition and Product Marketing Lead
Here's what you'll be doing
Salary - £51,620 - £65,907 plus excellent employee benefits and career progression
Location – Solihull (Hybrid working role)
Fixed term – 18 months
Npower Business Solutions (nBS) is the E.ON UK Industrial and Commercial (I&C) pillar and a market leader in the B2B energy retail sector. I&C is a £6 billion revenue business serving c60,000 customers and around 300,000 meter points with a view to becoming the number one B2B energy supplier in the UK.
Are you a strategic thinker with a passion for shaping innovative B2B propositions and leading product marketing that drives growth?
Here’s what you will be doing
We are seeking a creative Proposition and Product Marketing Lead to craft impactful propositions and lead successful product launches, from concept to market execution and optimisation.
This exciting role is pivotal in shaping commercially viable, customer-centric propositions that drive business growth and solidify our market position.
Main Responsibilities of the role
* Own the full go-to-market process for all value propositions and product launches, from initial concept to execution, ensuring they align with business goals, customer needs, and commercial viability.
* Create compelling and strategic product names and key messaging that align with brand positioning and enhance market appeal.
* Develop and manage integrated marketing campaigns to drive awareness, engagement, and adoption of new propositions and products.
* Oversee the creation of all product marketing collateral, ensuring messaging and positioning effectively support each proposition and launch.
* Collaborate with internal teams (including Sales, Product Development, and Research and Insight) and external partners to ensure seamless delivery of fully formed, market-ready propositions.
* Leverage competitor insights and market trends to shape innovative and differentiated propositions that meet evolving customer needs.
* Define and track key marketing and proposition performance metrics, implementing improvements to enhance customer engagement and commercial success.
* Stay ahead of regulatory changes, market trends, and customer behaviour, ensuring propositions and product launches remain relevant and competitive.
* Maintain and update the Proposition and Insight hub and deliver proposition and insight review meetings with the Market Research and Insight Lead.
Join us at Npower Business Solutions and be at the forefront of shaping commercially viable, customer-centric propositions in the energy industry. Apply now and take the lead in driving innovation and growth!
What we need from you
* Degree educated in marketing or a similar field.
* Demonstrable experience within a product marketing / propositions-based role.
* A track record of successful commercial delivery and sustained value creation.
* An ability to unpack complexity and engage diverse audiences in solving problems.
* Proven ability to develop and execute go-to-market strategies for B2B propositions.
* Experience in leveraging customer and market insights to shape proposition development.
* Strong stakeholder management skills, with the ability to influence and collaborate across teams.
* Ability to manage multiple projects simultaneously while maintaining attention to detail.
It would be great if you have
* Experience within the UK Energy industry.
Here’s what you need to know
Award-Winning Workplace - We’re proud to be named a Sunday Times Best Place to Work 2025 and the Best Place to Work for 16–34-year-olds.
Outstanding Benefits - Enjoy 26 days of annual leave plus bank holidays, a generous pension, life cover, bonus opportunities, and access to 20 flexible benefits with tax/NI savings.
Flexible & Family-Friendly - Our industry-leading hybrid and family-friendly policies earned us double recognition at the Personnel Today Awards 2024. We’re open to discussing how flexibility can work for you.
Inclusive & Diverse - We’re the only energy company in the Inclusive Top 50 UK Employers. We’re also proud winners of Best Employer for Women and Human Company of the Year — recognising our inclusive, people-first culture.
Support at Every Stage of Life - We’re Fertility Friendly and Menopause Friendly accredited, with inclusive support for everyone.
Accessible & Supportive - Do you consider yourself as having a disability? As a Disability Confident Employer, we guarantee interviews for disabled applicants who meet the minimum criteria for the role and will make any adjustments needed during the process.
Invested in Your Growth - From inclusive talent networks to top-tier development programmes, we’ll support your growth every step of the way.
At a glance
Reference no.: 239484 Closing date: 15/09/2025 Salary: £51,620 - £65,907
Get in touch
For more information about the role please contact the Recruiter - lis.wood@eon-uk.com
About us
E.ON is a privately owned international energy company. Our 75,000 colleagues in 15 countries work daily towards the improvement of technical innovations and user-friendly customer solutions for the new energy world. We are the first large energy company to focus more heavily upon the energy of the future through our three business areas of energy networks, renewable energies and customer solutions.
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