Marketing Manager (Print & Campaigns)
Hybrid Working - Redditch Based - Up to £55,000
Job Specification:
We are looking for an experienced marketing professional to take ownership of our traditional print and offline marketing activity across multiple brands. This is a hands-on role suited to someone with a strong background in campaign planning, lead generation, and print media, who can balance strategic thinking with day-to-day execution.
Working closely with the Head of Marketing, you will be responsible for planning, delivering, and optimising print campaigns that align with wider business objectives and generate measurable results.
Key duties and responsibilities include:
• Supporting the development of the overall marketing strategy, identifying opportunities to improve performance and drive growth
• Working with media buying partners to plan, execute, and optimise national press, magazine and insert advertising campaigns
• Managing campaign budgets, ensuring activity is delivered efficiently and achieves strong ROI
• Monitoring performance, analyse KPIs, and use data (including CRM insights) to inform decisions and improve results
• Briefing & managing external agencies, design, and printing partners
• Making copywriting changes to print ads, customer communications
• Proofing and approving all marketing materials to ensure accuracy, consistency, and timely delivery
• Overseeing the production, updates, and reprints of brochures, sales materials, and wider marketing collateral across multiple brands
• Ensuring all campaigns and projects are delivered on time, within budget, and to a high standard
Skills and experience required:
• Experience in a role with a focus on direct response, performance-driven campaigns
• Ability to analyse data and interpret campaign performance
• Experience in making informed commercial decisions
• Excellent organisational skills with strong attention to detail
• Experience working with agencies or third-party marketing suppliers
What we are looking for:
• A proactive, hands-on marketer and confident decision maker
• Someone comfortable managing multiple tasks and deadlines
• A detail-oriented individual who ensures accuracy in all output
Desirable
• Background in offline direct response marketing including 3rd party and press inserts
• Knowledge of CRM systems
• Strong Excel skills
• Knowledge of InDesign or other creative software