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Head of ecommerce and marketplace

Permanent
Better Placed Ltd - A Sunday Times Top 10 Employer!
Head of ecommerce
Posted: 17 February
Offer description

We are delighted to be partnering with an innovative health and wellness company in their search for a Head of Digital Commerce.

Our client is a scaling & multi-award winning business who are making it easier for their customers to improve their health and feel better.

They are now looking for a commercially focused Head of Digital Commerce to drive DTC engagement, revenue growth and profitability.

The successful candidate will enjoy a scale up environment, showcasing strategic leadership whilst also rolling up their sleeves!


The Role

* Lead ecommerce strategy, driving growth across DTC and Marketplaces
* Drive and develop the annual digital commerce strategy aligned with commercial objectives
* Build a digital plan that encompasses business commercial goals, revenue performance and customer experience
* Play a critical role in influencing Amazon and TikTok sales performance
* Own performance marketing and SEO strategy for DTC
* Own DTC budget and spend allocation across various platforms
* Partner with colleagues in Customer Experience to grow engagement on and off siteEnsure a best in class customer journey across all digital touchpoints
* Define, track, and report on digital KPIs across acquisition, retention, conversion, ROI, and profitability.
* Use data to form actionable insights for future decision making
* Act as a connector with colleagues in Brand, NPD, Sales and Supply ensure digital initiatives are delivered efficiently.
* Manage and develop a high-performing team, setting clear objective and priorities


The Person

* A proven DTC expert with experience delivering revenue growth
* Experienced building and managing happy and high performing teams
* A an expert in DTC, marketplaces and social commerce platforms

For much more information on the role please apply immediately

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