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Marketing coordinator

Leeds
Walker Morris LLP
Marketing coordinator
Posted: 1 June
Offer description

Overview

At Walker Morris, we’re a firm that challenges the norm, and our Marketing & Business Development team sits at the heart of how we tell our story, grow existing client relationships and win new market share.

The Marketing Co-ordinator role is diverse and fast-paced, perfect for someone who thrives on variety and enjoys getting stuck into all aspects of marketing communications. You’ll also support on both centrally-led campaigns and bespoke, service-line initiatives that drive brand awareness and support business development.

We’re looking for someone ambitious, confident and full of ideas — someone who’s comfortable sharing their perspective, bringing energy to the team, and taking the initiative to get the best results.

Our priorities this year include a brand refresh. So…if you’re keen to build broad marketing experience and be part of a team driving real change during a pivotal moment for the firm, this is a fantastic opportunity to make your mark.


Responsibilities

* Create and publish marketing communications across email, social media, website and intranet channels to support firm-wide campaigns and maximise engagement
* Contribute to centrally managed, strategic marketing campaigns, including campaign research, delivery and KPI monitoring
* Support senior BD team members, Partners and lawyers to develop and deliver marketing plans and campaigns across different service lines that increase brand awareness and support client growth
* Work with the Digital Marketing Lead to monitor and improve email performance, using A/B testing, audience segmentation and best practice techniques
* Collaborate with content creators to ensure marketing output reflects key client trends, feeding back performance insights and identifying new campaign opportunities
* Support the creation and publication of high-quality marketing collateral, publications and client-facing materials
* Publish social media content to promote campaigns, insights and firm activity, ensuring maximum reach and engagement
* Support the events team with planning and delivery to achieve client engagement objectives
* Coordinate external suppliers, including managing photography requirements where needed


Qualifications

* A marketing qualification such as CIM or Digital Marketing Institute or working towards one would be an advantage.
* Familiarity with the full marketing mix, and an understanding of how to create integrated campaigns to deliver stated objectives through the right choice of channel.
* Experience of delivering impactful marketing through a broad range of tactics including email, social media, thought leadership and other content, sponsorship, press and web.
* An understanding of marketing and CRM data and how to use it to evaluate campaigns and continuously improve marketing activity.
* Experience of creating and curating publications including newsletters, magazines and horizon scanners.
* Excellent communication skills and an ability to work effectively with a broad range of internal clients and suppliers.
* Strong copywriting and proofreading skills.
* Ability to work confidentially and on highly confidential matters; respecting and maintaining the confidentiality of all information relating to Walker Morris and clients matters and maintaining a high standard of the Walker Morris brand.
* Experience using Google Analytics 4 (GA4) and other reporting tools to track, analyse and report on campaign, content and channel performance would be beneficial or simply enthusiasm to learn.


Benefits

* Salary reflective of your experience.
* Earn up to 10% of your salary with our annual bonus scheme.
* Minimum of 25 days annual leave plus Bank Holidays per year increasing to 31 days with length of service, with the opportunity to buy/sell up to 5 days holiday per year.
* Auto enrolled into the workplace pension scheme, and well contribute a minimum of 6% of your salary.
* 4x your annual salary in the event of a death in service.
* Hybrid and flexible working with 40-60% of your time spent in the office.


Diversity and Inclusion

Walker Morris is committed to being an inclusive employer. Our aim is to ensure our workforce represents our diverse society. We recognise that everyone brings their own unique capabilities and experiences to their work. We welcome applications regardless of sexual orientation, gender identity and expression, age, neuro diversity or disability status, family or parental status, race, religion or ethnicity.

We take great pride in being a Disability Confident Employer. If you need any reasonable adjustments throughout the recruitment process, please dont hesitate to ask.


Type of Working

Hybrid


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