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Marketing manager

Knutsford
Harper Agency
Marketing manager
Posted: 20h ago
Offer description

About the role

We're a fast-growing agency / lead-generation company helping our clients generate consistent high-quality leads through outbound systems (cold email + LinkedIn outreach). We're looking for a sharp, independent Marketing Manager who doesn't just execute - you own client results.

You'll onboard new clients, build and optimise their entire outbound sales infrastructure, write high-converting copy, manage ongoing performance, and proactively come up with creative strategies every month to beat targets. If you love data + creativity + autonomy and have experience scaling outreach with modern tools, this is your role.

Key Responsibilities

* Client Onboarding: Lead full onboarding for new clients: discovery calls, goal setting, custom strategy creation, 30/90/180-day roadmaps, and smooth handoff to execution. Ensure clients see fast wins and understand the system.
* Build & Scale Sales/Outreach Systems: Design, implement, and continuously improve end-to-end outbound pipelines. This includes lead sourcing & enrichment, multichannel sequencing (email + LinkedIn), automation workflows, inbox rotation, deliverability management, and CRM integration.
* Write High-Converting Sales Copy: Craft persuasive, personalized cold email sequences, LinkedIn message templates, follow-ups, and reply-handling scripts. A/B test angles, subject lines, and CTAs to drive reply rates, meetings booked, and pipeline velocity.
* Client Management & Monthly Performance: Own the client relationship post-onboarding: weekly check-ins, monthly performance reviews, KPI reporting (leads generated, meetings booked, opportunities created, ROI). Proactively spot underperformance and ideate fixes.
* Creative & Independent Thinking: Think like an owner: analyse data, research new angles/verticals, test bold outreach experiments, and invent creative ways to improve client results every single month. No micromanagement—your ideas drive our edge.
* Tool Mastery & Optimisation: Build and manage campaigns in Clay (lead building/enrichment), HeyReach (LinkedIn automation), Smartlead and/or Instantly (cold email). Stay ahead of deliverability best practices and tool updates.

Requirements

* 2+ years in outbound marketing, lead generation, client-facing growth roles, or agency client success (B2B SaaS, agencies, or service businesses preferred)
* Proven track record improving monthly client KPIs through outbound channels (reply rates 10%+, meetings booked, pipeline growth)
* Strong copywriting skills—able to write natural, persuasive, human-sounding sales copy that converts (portfolio or examples required)
* Hands-on experience building outbound systems end-to-end (lead gen → enrichment → sequencing → analytics)
* Big plus: Direct experience with Clay, HeyReach, Smartlead, and/or Instantly (we use these daily familiarity means you hit the ground running)
* Comfortable with data analysis (open/reply rates, bounce rates, deliverability metrics) and A/B testing
* Highly autonomous, proactive, and creative problem-solver who thrives without constant direction
* Excellent written & verbal communication; comfortable leading client calls

Why Join Us?

* Small company with big ambitions
* Flexible hours
* High autonomy - you own your clients and their results
* Direct impact: your work generates real revenue for clients (and us)
* Opportunity to shape systems as we scale
* Performance bonuses tied to client success

If you're ambitious, relationship driven, organised, and want to join a young, high performing agency, we want to hear from you.

How to Apply

Send your CV and a short note (tell us why you're excited about Harper) to with the subject line "Marketing Manager - [Your Name]"

Or simply click "Easy Apply" here on LinkedIn and we'll be in touch quickly.

We're ready to move fast, applications reviewed as they come in.

Can't wait to meet our next team member!

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