Press Tab to Move to Skip to Content Link Bold. Creative: that’s BBC Studios. Combining the strengths of the UK’s most-awarded production company with a world-class distributor, we fund, create, distribute and commercialize world-class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially. We seek to be the best British content company in the world; Brands and Licensing
Brands & Licensing is responsible for developing and deepening fan engagement to commercialize our IP content. This includes exploring digital growth opportunities for the business, looking at innovative licensing models and driving value from BBC Studios' world-famous brands such as Doctor Who, Bluey, Top Gear, Strictly Come Dancing/Dancing With The Stars and BBC Earth. We are right at the heart of helping BBC Studios identify opportunities for growth and future proof its success through scaling digital business models such as social media monetization and gaming through our new business division to identify the business models of the future. On top of that we are the center of global data and do world class marketing to ensure BBC Studios brands generate fame globally.
Welcome to Brands & Licensing
From toys to apparel to games, and much more, BBC Studios Brands & Licensing brings characters to life at retailers throughout North America. The Hardlines Consumer Products team oversees the hardlines licensing partnerships for BBC's diverse brand portfolio, which encompasses Bluey, Doctor Who, BBC Earth, and more. As the Manager in this role, you will oversee and grow licensed ancillary toy partnerships to ensure successful product development and launch. Your responsibilities will include supporting the Director of Hardlines in driving the master toy business, negotiating and implementing deals with new or renewing licensees, managing quarterly revenue budgets, and growing your own existing account base.
Support Director of Hardlines with master toy partnership in order to meet and exceed our long-term brand plans and financial goals.
Define clear financial objectives and strategic business plans for each of your product categories.
Lead quarterly business forecasts and reviews to assess sales performance against budgetary goals. Foster strong collaboration with various internal teams including Consumer Products, Creative Development, Finance, Operations, Retail, Brands, and Legal to ensure cohesive execution of business strategies.
Lead daily communication with Creative Development to coordinate all product development benchmarks and expedite requests to maintain workflow efficiency.
Collaborate with Retail Development teams to monitor product performance in the market, addressing any challenges proactively.
Maintain weekly updates with internal and external collaborators to track performance, address issues and launch strategies.
Ensure licensees deliver product line appropriate for core category, brand objectives, and market trends.
Relationships – Proven ability to excel in an account management role
Strategic Planning & Decision Making – Will follow strategic plans and decisions made by management for each individual brand being represented.
Problems Faced – Ensuring growth and strength of franchise while managing creative challenges and roadblocks
Planning and Organization – Will build and manage a category rollout and expansion chart and manage contact list for ever growing roster of licensees
From time to time, will engage and share highlights and best practices with Consumer Product leads globally to ensure we’re working in line with global strategies and supporting each other’s endeavors.
Marketing/Brand team to ensure all recent sales points and franchise updates are being communicated to licensees
Creative teams to ensure all proper approvals or RUSH requests for product and other promotional materials
Legal Team to execute NDAs, deal memos and long form agreements
Knowledge, Skills, Training & Experience
Bachelor’s Degree
o Licensing or Account Management Experience
o Good understanding of BBC brand position (Bluey, Doctor Who, etc.) o Leads or contributes to complex projects and develops solutions
o Flexible and able to adapt to diverse projects and competing priorities
o Strong time management skills and organization
Self-starter, motivated, proactive, dependable, flexible, and able to work in a fast-paced environment.
o Domestic travel may be required
Compensation
100% Employer-Paid Medical and Dental Insurance (PPO plans)
~ Generous Paid Time Off
~ Flexible, Hybrid Working Arrangements
~ Work/life balance
~ Free Retirement Consulting to All Employees
~ Pet Insurance
We don’t focus simply on what we do – we also care how we do it. Diversity matters at the BBC. We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles.
The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity. We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.
We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.
The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.
Find out more about diversity, inclusion and belonging in our strategy below.
Diversity, inclusion & belonging strategy Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance.