Job Description:
This role will support the Marketing function during a period of exciting transformation. You will be responsible for core marketing activity to our key audiences, utilising our chosen platforms and tools.
Responsibilities:
Responsible for email campaigns via Hubspot to a variety of audiences, from copywriting and set-up to execution to A/B testing and reporting
You will manage our paid search initiatives across multiple platforms in collaboration with an agency, keeping a close eye on performance and reporting on success metrics
Ensure we are search engine optimised
Maintain our bank of collateral, keeping content up to date and appropriate for the audience.
General marketing support
Skills:
Recent experience working independently in Hubspot; you will be required to manage the full automation flows from populating email templates, to campaign set up, to A/B testing and reporting.
B2B copywriting experience
You will be proficient managing PPC campaigns via different platforms (e.g. Google, LinkedIn, etc.).
Experience in running the schedule and content for social platforms (organic social)
SEO experience desirable
Background in Marketing with a lead-generation focus desirable
Minimum 5 years Mark...