At FDM we proudly work as a team. Whether in collaboration with each other or in partnership with our clients. Our model provides those clients, across many and varied sectors, with the people they need to fill their technology skills gaps and to build their talent pipeline.
We train graduates, ex forces personnel and those looking to return to work after a career break, transforming them into IT and business professionals, before deploying them across our client base as FDM consultants.
Our purpose is to create and inspire exciting careers that shape our digital future. We want to make sure that the opportunity for a career in tech is made available to as wide an audience as possible. We are proud to be an equal opportunities employer: it enables us to attract, recruit, train and deploy incredible people.
With centres across Europe, North America and APAC, FDM has shown exponential growth throughout the years, firmly establishing itself as an award-winning FTSE employer. Find out more about us, follow us on social media #FDMcareers.
Duties and responsibilities :
Web content:
1. Create and optimise website copy to enhance user experience and convey the value of our services and solutions
2. Collaborate with the Marketing, Digital and Creative teams to ensure consistency between copy and design
3. Continuously update and refresh website content to reflect the latest offerings and messaging
Email:
4. Craft compelling email copy for marketing campaigns, newsletters, and announcements
5. Personalise email content to target specific audience segments
6. A/B test copy to optimise engagement and conversion rates
Ad campaigns:
7. Develop creative concepts and write impactful copy for digital and print advertisements
8. Collaborate with the Marketing and Creative teams to ensure the synergy of visuals and copy in ad campaigns
9. Conduct market research to stay updated on industry trends and competitor activities
10. Craft compelling scripts for diverse video projects, collaborating seamlessly with the Marketing and Creative teams to enhance the brand's visual narratives and staying updated on industry trends
Blogs - trend focus:
11. Write engaging and shareable blog posts that not only highlight the benefits of our solutions but also analyse and discuss current trends in the tech industry
12. Collaborate with subject matter experts to gather insights, technical details, and industry trends
13. Optimise content for SEO to increase organic visibility
Whitepapers:
14. Research and analyse complex technology topics to create comprehensive whitepapers
15. Translate technical information into clear, concise, and persuasive content
16. Collaborate with internal teams to gather in-depth insights and data