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Marketing manager

York (North Yorkshire)
Cruinn Consulting
Marketing manager
Posted: 3h ago
Offer description

Our client is a much-loved, family-run attraction that brings people closer to nature through fun, learning, and hands-on experiences. In an exciting growth phase and with an exceptional local following, our client are looking for a marketing manager that can elevate their brand and visitors to the next level. Role Summary Our client are looking for a hands-on, creative, highly organised, data-driven Marketing Manager to lead all marketing activities. You’ll be responsible for planning and executing day-to-day marketing, managing digital channels, enhancing our reputation online, and supporting the owners in growing our clients' visitor base and community engagement. Key Objectives - Increase footfall and online bookings throughout the year. - Drive repeat visits and build customer loyalty. - Grow social media presence and engagement. - Enhance online reviews and brand reputation. - Support seasonal campaign planning and execution. - Maintain consistent customer communication through email and CRM. - Support owners on a day-to-day basis. Key Responsibilities - Marketing Performance Tracking - Social Media Management - Online Reputation Management - Campaign and Activity Plan Execution - CRM and Email Marketing - Support for the Owners Who You Are - A self-starter with a passion for community, nature, and family-friendly experiences - - Experience in small business or attraction-based marketing preferred. - Strong skills in social media, basic graphic design (Canva or similar), email platforms, and light analytics - Excellent communicator, both online and in-person - Creative, organised, and comfortable juggling multiple tasks in a hands-on environment Desirable Tools/Experience Canva, Meta Business Suite, Mailchimp, Google Analytics, WordPress or similar CMS, CRM software (e.g. HubSpot, Zoho) Photography or video editing skills a bonus! This is an exciting opportunity with an engaging, growing organisation. This position is a contract role, 3/4 days per week, paid at a day rate. The role will be based primarily on-site at our clients venue near York, with some flexibility for remote work on occasion.

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