Reporting back to the Group Marketing Manager, the role of Marketing Executive is to look after a collection of brands within the Barretts Group.
Working with the relevant managers, you will create, execute, and analyse a varied range of campaigns through multi-channel media, including digital, traditional, and events, to achieve set marketing objectives and goals.
You will be a passionate and intuitive marketer, capable of working independently and as an integral part of a diverse and skilled in-house marketing department.
Responsibilities:
* Diligently uphold multiple corporate identities.
* Liaise with internal and external managers to support them in achieving business goals.
* Understand the consumer behaviour of individual brands to create insightful and targeted communications.
* Work to a quarterly marketing plan while also being able to work quickly on ad-hoc activity in response to a fast-paced working environment.
* Creation, execution, and analysis of strategic multi-channel marketing campaigns.
* Manage and build upon multiple social media channels, creating engaging and relevant content to increase followership and engagement.
* Content management of websites with the latest offers, products, and rich media.
* Monitor and improve search engine optimisation.
* Conduct competitor and industry research to bring insight to campaigns.
* Building personalised and highly targeted email and direct mail campaigns.
* Ensuring consistency across integrated marketing communications.
* Designing artwork for digital and traditional assets to Corporate Identify standards.
* Design assets for paid social media and Google Display ads.
* Record and edit high-quality, impactful video content for social media, website, and advertising purposes.
* Reputation management via social media, review channels, and business listings.
* Utilising time management and organisational skills to work to strict campaign deadlines.
Skills Required:
* Experience in a B2C and/or B2B marketing environment.
* BSc/BA in Marketing, Advertising, or relevant discipline.
* Proficiency in Photoshop/InDesign.
* Photography and videography skills.
* Strong attention to detail.
* Knowledge of HTML/CSS and experience with email facilities, e.g., Mailchimp.
* Experience in using CMS.
* Social media management.
* Knowledge of the latest marketing trends and tools.
* Understanding of multi-channel marketing.
* Proficient in Word and Excel.
* Impeccable organization and time management skills.
Company Benefits:
* 32 days annual holiday (includes 8 bank holiday days)
* Welcome pack & company induction.
* Discounted servicing & parts across the Group
* Annual staff social events
* Barretts Summer Ball (held every 2 years)
Whatever your question or feedback we are here to help. So please feel free to contact us
Reg Office: Broad Oak Road,Canterbury,Kent,CT2 7PQ
Reg. Company Number: 349070
VAT Reg. No. GB201032351
Barretts of Canterbury Limited (FRN 303895) is authorised and regulated by the Financial Conduct Authority. We are a credit broker and not a lender. We can introduce you to a limited number of lenders and their finance products. We are not an independent financial advisor. We will provide details of products available, but no advice or recommendation will be made. You must decide whether the finance product is right for you. We do not charge you a fee for our services. Whichever lender we introduce you to, we will receive commission from them, either a fixed fee or a fixed percentage of the amount you borrow. For your reassurance, all of the lenders we work with could pay commission at different rates, but the commission we receive does not influence the interest rate you will pay. Our aim is to secure finance for you at the lowest interest rate you are eligible for from our panel of lenders. If you ask us what the amount of commission is, we will tell you in good time before the Finance agreement is executed.Barretts of Canterbury Limited is an Appointed Representative of AutoProtect (MBI) Limited which is authorised and regulated by the Financial Conduct Authority for Insurance Distribution. Their Firm Reference Number is 312143. Our FCA Permitted business is arranging general insurance and finance contracts.You can check this on the FCA Register by visiting the www.fca.org.uk
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