UK Marketing Manager
£50,000 - £60,000 DOE
12 months FTC MAT Cover
Hybrid - Woking HO x 3 days, WFH x 2
An exciting opportunity for a commercially minded and creative Marketing Manager to lead and execute the marketing strategy for a leading Consumer Goods/ Lifestyle brand.
Reporting to the Marketing Director, you'll be responsible for planning and delivering integrated campaigns across digital channels, driving customer acquisition, engagement, and retention.
This role is ideal for a hands-on marketer with a strong digital background who can balance strategic thinking with execution.
Key Responsibilities
* Develop and manage integrated, multi-channel marketing campaigns with a focus on digital performance and measurable KPIs.
* Effectively launch new products deploying relevant marketing channels, with effective storytelling backed by insights.
* Own briefing and delivery of product assets, including copywriting, photography and videography.
* Coordinate the marketing calendar and wider marketing team to ensure timely delivery of all planned activities.
* Manage and optimise content for digital channels including website, SEO & blogs, Amazon brand stores, email, social.
* Manage PR agency from briefing to execution and reporting of all projects, including influencer programs.
* Own email marketing, lifecycle campaigns, and segmentation to boost customer engagement and repeat purchase.
* Track performance across channels, analyse KPIs, and report on campaign effectiveness, providing actionable insights.
* Manage assigned campaign budgets and deliver against agreed targets.
* Partner with sales, product, and Ecomm teams to ensure a consistent brand experience across all touchpoints.
* Act as brand guardian, ensuring internal and external partners represent brand in line with brand guidelines and tone of voice.
* Manage 2 direct reports (Social Media Managers).
Skills & Experience
* Proven track record in digital marketing ideally within consumer goods, lifestyle brands.
* Hands-on experience with CRM platforms, email marketing tools (ideally Klayvio), and marketing automation.
* Experience in integrated campaign planning - from strategy through to delivery and reporting.
* Excellent copywriting skills.
* Strong commercial acumen with the ability to balance creativity and performance.
* Excellent project management and stakeholder management skills.
* A proactive, data-driven mindset with a passion for testing, learning, and optimising.
Benefits
* Hybrid working 3 days HO Woking, 2 days WFH
* Holidays 23 per year + Bank Holidays
* Pension
* Private Medical and Dental Cover
* Life Assurance
* Beautiful contemporary office and wonderful working culture!
Please apply, get in touch to hear more
INDCP