Job Description
You will support growth by partnering with the assigned brand/category/area of business and turning consumer and shopper insights into strategies and actions.
How You Will Contribute
Lead the Category Research agenda
* Develop Category and Brand strategies with the category team. Be a partner to Brand Marketing and Category Planning in shaping the Annual Contract across the different areas.
* Generate behavior‑changing insights and identify core category and brand growth opportunities via brand maintenance (product, packaging, assortment, pricing), communication development, innovation and white‑space identification.
* Leverage globally implemented U&A and market‑structure tools to extract regional and local consumer, shopper, market and snacking insights.
* Lead market and business understanding, retail panel drivers and shopper metrics to provide detailed business insight and identify actions, corrections or growth opportunities. Own the performance tracking of market and share and category forecasting processes as required.
* Communicate in a compelling way to drive action. Base recommendations on insights from multiple data sources and knowledge.
Lead Resource Management & Learning Plan
* Create the learning plans for your category.
* Maximise value and efficiency of research projects.
* Proactively build and maintain effective supplier relationships.
* Infuse a consumer‑centric mindset: consumers at the centre, agility and speed, test & learn.
What you will bring
* Experience in insights for consumer products, gained in industry or consulting.
* Strong leadership skills with the ability to partner and communicate with stakeholders at all levels in the organization.
* Analytical skills.
* Proven track record of leading cross‑functional teams, including influencing without direct authority.
Knowledge, Skills, Experience and Language Requirements
* Education: Bachelor’s degree or equivalent (Social Science, Business Administration, Marketing preferred).
* Extensive experience in Consumer Insight (approximately 10 years), preferably in an FMCG company.
* Passion for consumers, brands and research.
* Curiosity to discover, test and learn new research methodologies.
* Able to synthesize data from different sources into a well‑structured story with clear implications and transform research learnings into business recommendations.
* Familiar with major ad hoc techniques: product testing, brand positioning, communications development, packaging research, NPD, social listening, quantitative and qualitative tools.
* Strong knowledge and ability to conduct analysis of continuous data sources (Nielsen Retail Panel, Kantar Household Panel).
Relocation Support
No relocation support available.
Equal Opportunity Employer
Mondelēz International is an equal‑opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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