The Head of Marketing at Hyve Managed Hosting is responsible for driving brand awareness, demand generation, and revenue growth across Hyve’s managed hosting, cloud, and infrastructure services. This role owns the marketing strategy end-to-end, leading a high-performing team and working closely with sales, technical, and leadership teams to position Hyve as a trusted managed hosting partner.
Responsibilities
* Define and execute Hyve’s B2B marketing strategy
* Support Head of Digital with demand generation efforts focused on qualified B2B pipeline growth and long-term customer acquisition
* Own brand positioning, messaging, and value proposition for technical and non-technical decision makers (CIOs, CTOs, IT Managers)
* Collaborate closely with sales to align campaigns with target accounts, verticals, and revenue goals
* Drive go-to-market strategy for new services, platform enhancements, and partner offerings
* Develop content strategies covering case studies, whitepapers, solution briefs, webinars, and thought leadership
* Oversee PR programme, working with the PR Manager and external agency to secure high-quality media opportunities, in line with business goals.
* Monitor competitive landscape and market trends in managed hosting, cloud, and infrastructure services
* Lead, mentor, and grow the marketing team across content, digital, and brand, to deliver demand generation for the business.
* Build strong collaboration between marketing, sales, and technical teams
* Set clear objectives, accountability, and performance standards
Required Experience
* 5+ years’ experience in B2B marketing, with 3+ years in a senior leadership role
* Experience marketing complex, technical solutions to enterprise and mid-market customers
* Data-driven mindset with strong analytical and reporting capabilities
* Excellent communication skills, with the ability to translate technical concepts into clear business value
* Strong copywriting background with an ability to draft, edit and update impactful copy that resonates with the appropriate audience.
Preferred Experience
* Understanding of managed hosting, cloud platforms, data centres, and IT services buying cycles
* Experience in managed hosting, cloud services, MSPs, or IT infrastructure
* Familiarity with account-based marketing (ABM) and enterprise sales environments
* Experience working with channel partners and technology vendors
* Knowledge of marketing automation and CRM platforms
Location
On-site Mon-Fri
Benefits
* Company pension
* 28 days annual leave + national holidays
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