Job Title: Senior Influencer Campaign Manager Location: Remote - WFH
Salary: £36,000 - £40,000 (depending on experience)
Hours: Full time
Purple Goat is a pioneering, world-leading influencer marketing agency committed to connecting brands with the 1.3 billion people worldwide who have a disability. With over 50%+ of our team having a disability, we actively encourage applications from candidates with a disability, lived experience, or other relevant backgrounds for this role.
Through innovative and inclusive influencer marketing campaigns, we connect brands such as BBC, Strongbow, Unilever, Google and Virgin Media, with diverse and authentic voices, driving meaningful change. As we continue to expand, we are looking for a Senior Influencer Campaign Manager to join our team and contribute to the growth and excellence of our campaign delivery function.
As a Senior Influencer Campaign Manager, you will play a pivotal role in delivering high-impact influencer marketing campaigns for our valued clients. This role is ideal for candidates who have a deep understanding of the influencer marketing space, particularly within niche and purpose-driven communities, and are excited to lead a team while growing within a rapidly expanding agency.
Build and maintain relationships with key influencers, talent agencies, and brand partners to secure high-value opportunities.
Budget Allocation: Oversee and allocate campaign budgets efficiently to maximise ROI, with final sign-off from the Campaign Director.
Data Analysis & Reporting: Review and analyse campaign performance data to identify trends, opportunities for improvement, and upsell potential, while approving analyses completed by Campaign Managers.
Crisis Management: Manage and mitigate any issues that arise during campaigns, ensuring swift resolution and escalating to the Campaign Director when necessary.
Strategic Influencer Campaign Management: Proactively monitor campaign performance, address challenges, and communicate and collaborate with Account Managers, Campaign Directors, and Campaign Managers to refine strategies and achieve objectives.
Contribute to client satisfaction by delivering exceptional service, identifying upsell opportunities, and collaborating with the account management team to nurture long-term relationships.
Assist the Campaign Director in identifying and pursuing new business opportunities, pitching to potential clients, and refining internal processes to enhance campaign delivery.
Minimum of 2 years’ experience as a Senior Campaign Manager, preferably overseeing influencer campaigns.
Excellent communication, presentation, and interpersonal skills.
Proven ability to manage and collaborate on multiple projects under pressure.
Strong problem-solving and analytical skills, with a data-driven mindset.
Experience in client-facing roles, with a focus on confidently discussing campaign progress and performance.
Passion for inclusive marketing and working with diverse communities, particularly within the disability space.
Work from home
Work-from-home allowance
Company laptop
Performance-based rewards – appraisals every 6 months to discuss career progression
Company and individual training opportunities to support your personal development
Wellbeing allowance
Loyalty holiday allowance accrual
Work and social team events – including in-person events