Role Specification
Role Objective
As a key team member you will help write, manage and structure the online content for our e-trading department. You will also work closely with our SEO (Search Engine Optimisation) team to identify new product features and make sure all content attributes and descriptions are managed for e-trading and all the ley touchpoints of that customer journey.
This is an excellent opportunity to manage and develop the content aspect of e-trading, helping to ensure that the site is always up to date and provides reliable, consistent online information. Working within the team to additionally enhance online customer experience and implementing the online content marketing strategy.
Summary Of Role Responsibilities
* Ensure search terms and keywords are rendering the right results
* Landing pages are correct for end user destination
* Customer journey is optimised and implement search engine optimisation best practice
* Mis-spelt words for search
* Brand and product optimisation
* Bury and boost
* Meta data is correct
* Analysis of products and categories that don't sell
* Management and responsibility for online content lifecycle
* Keeping within Brand Guidelines for all product ranges.
Person Specification
Skills/Experience
Essential
* Strong proof reading skills
* Strong time management skills to deliver multiple projects to time
* Meticulous eye for detail
* Passion for online and improving the customer experience
* Creative thinker and problem solver
Desirable
* Experience using back end CMS (Content Management Systems).
* An understanding of HTML and basic SEO concepts.
* Digital Marketing Experience
Note: The responsibilities associated with this position are not limited to the above description and may be modified at any time by the Company.
The Company
evo - a powerhouse of brands.
evo Group of Companies is the UK and Ireland's largest multi-channel business supplies and services distributor. We operate a centralised distribution network, with distribution centres around the UK and Ireland, complemented by regional cross-dock sites. Our unrivalled logistics platform includes hundreds of our own delivery vehicles, efficiently delivering a vast range of essential goods to workplaces across the nation.
We Recognise That Our People Are At The Heart Of Our Culture Here At Evo And We Are Proud To Employ Over 2,000 People Across Our Industry Leading Brands
VOW Wholesale, VOW Ireland, Banner, Complete, Premvan, Truline & Staples.
The Benefits
* Flexible working
* Pension contributions
* Cycle to work scheme
* Employee Assistance Programme
* State of the art IT equipment
* Volunteer days
#J-18808-Ljbffr