Assistant Brand Manager
Location: Chester – office based (some hybrid possible, but preference will be given to candidates who can be office based).
About Bio&Me
At Bio&Me, we’re on a mission to make gut health deliciously easy and accessible. Founded by The Gut Health Doctor, Dr. Megan Rossi, BSc PhD RD - we’re a fast-growing B Corp challenger brand shaking up the food & drink industry. From award-winning granolas and porridges to kefir yoghurts and drinks, everything we do is backed by science and packed with flavour – bringing the benefits of gut health to millions.
About the role
Assisting the Brand Manager to support the execution of the brand strategy for Bio&Me, driving awareness, engagement, and sales across all channels.
Responsibilities
* Assist in the development and execution of marketing campaigns to build brand awareness, enhance visibility and launch new products
* Help develop brand plans and marketing strategies, including monitoring market trends and competitor activity, and identifying opportunities for growth
* Own Bio&Me’s experiential calendar, leading how the brand shows up across consumer, trade and retailer HQ events
* Analyse campaign performance and present back actionable insights on how we can improve performance and marketing effectiveness
* Manage day-to-day brand operations, coordinating between internal (sales and supply chain) and external (agencies) stakeholders, and get hands‑on with photoshoots, influencers, social content and PR campaigns
* Provide project support, including managing packaging/artwork changes, as well as assisting with the new product development process
About you
* A strong understanding of marketing principles and brand management preferably from a couple of years' experience within the FMCG industry
* Good understanding of marketing channels (especially social) and consumer behaviour
* Excellent analytical skills with the ability to interpret data and make data‑driven decisions
* Strong communication and organisational skills to manage multiple projects effectively
* A ‘hands dirty’ approach to problem‑solving and delivering results, especially in the fast‑paced world of a start‑up where no two days are the same!
* A passion for gut health, and making a real difference in consumers’ lives
What's on offer
* Salary ranging from £26,000 to £30,000 per year, based on experience
* Vitality Health Insurance
* 25 days annual leave + bank holidays + your birthday off (and an extra day off for every year you work for us, up to your fourth year)
* Up to four weeks remote working per year
* A yearly bonus based on results
* Share options
* Opportunities to contribute to exciting marketing campaigns and product launches
* Potential for career growth within the marketing department (and beyond!)
* So much more
Why Join Us
This is a brilliant opportunity to help shape the Bio&Me brand – amplifying our mission to make good gut health accessible to all. You’ll play a key role in building a brand people love, both on and offline, as we continue to grow across the UK and beyond.
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