Job Introduction
Pentagon Motor Group is excited to announce a new career opportunity for a Digital Marketing Manager to join our Derby-based Marketing team, working alongside talented and passionate colleagues.
This role involves supporting our Brand Directors and General Managers by providing a structured and proactive digital marketing service. As the digital expert for the group, you will develop and manage digital strategies and introduce innovative digital solutions.
Benefits
When you join Pentagon, from Day 1 you'll have access to a comprehensive benefits package, including:
* 30 days holiday per year (including Bank Holidays), increasing with service
* Recommend a Friend Scheme
* Discounted days out with family and friends
* Retail discounts for shopping and dining
* Fully funded, nationally recognised qualifications
* Manufacturer-specific training
* Salary Finance
* 24-hour Employee Assistance Programme and Mental Health First Aiders
* Team pension scheme contributions
* Referral payments for friends & family
* Discounts on products and services for family and friends
We pride ourselves on offering exceptional training, development opportunities, and clear career paths.
Key Responsibilities
* Develop and execute brand-specific digital marketing strategies that align with national campaigns and boost local performance
* Manage PPC and SEO schedules
* Develop and maintain group websites
* Implement social media strategies
* Identify new digital channels for marketing opportunities
* Oversee digital reporting and manage digital feeds and tracking
* Manage external digital agencies supporting group activities
* Serve as the digital contact point internally and externally
* Coach and inspire team members to develop digital skills
* Create presentations supporting Pentagon and Motus group initiatives
* Manage the digital sales funnel, providing insights into performance
* Coordinate with manufacturers to meet marketing KPIs
* Manage budgets, coding, and forecasting to optimise spend
* Manage relationships with digital suppliers
* Collaborate with support functions to deliver the group plan
Candidate Profile
The ideal candidate will:
* Be educated to a graduate level, preferably with a recognised digital/marketing qualification
* Have at least 5 years of digital marketing/e-commerce experience
* Have demonstrated expertise in advertising and marketing disciplines
* Be proficient with data tools and reporting software like Excel
* Experience with marketing automation tools such as HubSpot or Salesforce
* Be capable of presenting strategies clearly at various levels for support and buy-in
* Communicate effectively both verbally and in writing
* Possess strong budget management and analytical skills
* Have a passion for digital systems and the automotive industry, with knowledge of how the industry operates
* Pay close attention to detail
* Successfully manage supplier relationships for mutual benefit
* Automotive experience and team management skills are desirable
Why Join Us?
Discover why becoming part of Pentagon Motor Group is an excellent career move by visiting our website:
https://www.pentagon-group.co.uk/recruitment
* Salary: To be discussed
* Job Reference: [Reference Number]
* Contract Type: [Type]
* Job Category: [Category]
* Business Unit: [Unit]
* Location: Derby
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