Job Title
Key Account Executive - Manchester
About Us
With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future.
Function
Sales
Responsibilities
* Own and lead the commercial agenda and Diageo performance within the given area.
* Manage circa 250-300 outlets directly; deliver distribution and secure pouring agreements for the full Diageo portfolio.
* Coordinate world class activation delivered by Activation Specialists for your city.
* Support activity within the city and lead the city team across the city.
* Ensure all outlets in your zone are aligned with predefined outlet execution standards.
Key Accountabilities
* Coordinate performance across the sales territory; supporting roles within the city include Sales Executives, Quality Executives, Brand Activation Ambassadors.
* Secure distribution & pouring agreements across circa 250-300 outlets for the full Diageo portfolio.
* Deliver ROI through contractual agreements, manage spend and forecast activity with key customers.
* Deliver against the annual operating plan (FY AOP) in line with field sales ambition.
* Develop customer relationships across the account base.
* Determine who manages new business opportunities within the team.
* Own the Route to Market (RTM) relationships for the city.
* Track and measure in-outlet performance and execution (in CRM where deployed).
* Ensure the quality and serve standard of Guinness Draught with the support of the Quality Executive in the city.
Qualifications / Experience
* On Trade experience in a similar sales/activation-led role or from trade in outlet management.
* Ability to build strong relationships with customers and route to markets.
* Commercial competence with value, forecasting, and investment decisions.
* Knowledge of the city, the trade and RTM relationships.
* Target driven; drive to excel in a challenging target-driven environment.
* Team coach; capable of coaching and mentoring the city team.
* Organised; able to manage multiple priorities.
* Agile; comfortable adapting workloads to business needs.
Other requirements: You must demonstrate the right to work in the UK, be over 21 years of age and hold a full, clean driving license with at least 1 year of driving experience.
Flexible Working
Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one.
Rewards & Benefits
* Attractive package that includes a sales incentive plan rewarding you for delivering great performance.
* Industry-leading sales capability training.
* Working for the undisputed leader in the Spirits industry.
Diversity statement
Our purpose is to celebrate life, every day, everywhere. We embrace diversity and strive to create an inclusive culture where everyone belongs and is valued for who they are.
We welcome people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, attitudes, and more.
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us to help transform our business and shape the next generation of celebrations for consumers around the world.
Other
Please send us your application. If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
Job Details
Worker Type: Regular
Primary Location: 1HQ
Job Posting Start Date: 2025-10-02
Seniority level
* Entry level
Employment type
* Full-time
Job function
* Sales and Business Development
* Industries: Beverage Manufacturing
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