Responsibilities
1. Write engaging copy content for website pages and email (through MailChimp)
2. Produce creative content, including blog posts.
3. Working with Procurement and Technical to routinely maintain and refresh the website content through Wordpress CMS.
4. Engage and post frequently on all Social Media channels especially Instagram and develop LinkedIn to maintain a current cross platform presence.
5. Write and proofread marketing copy for social media, website, emails and campaigns.
6. Create, deliver and drive digital marketing campaigns using relevant and fit for purpose platforms appropriate to our current and future customer base.
7. Monitor all marketing campaign progress & assess the results to ascertain ROI
8. Create awareness of and develop our brand.
9. Collaborate with Procurement and Technical to produce the main and seasonal brochures (Valentines/Easter/Mothering Sunday & Christmas).
10. Create communications on the back of approved promotions, short-dated stock and/or excess stock.
11. Work with Procurement and Technical to ensure creation of NPD brochures/flyers and customer invitations for demonstration days.
12. Feedback on competitor activity (products & services), monitor, analyse and recommend market trends.
Key Requirements
13. Ideally you will have worked commercially for 2 years.
14. Understanding of Creative Suite – Adobe Design, Photoshop, Illustrator and Canva.
15. You will live and breathe creativity, typography and attention to detail.
Essentials
16. 2-year solid working knowledge of Adobe Creative Suite.
17. A degree in graphic design or an equivalent qualification.
18. A minimum of 2 years' commercial experience.
19. Good communication skills and the ability to articulate your ideas.
20. Able to work in a collaborative team.
21. Keen eye for typography and an understanding of its relevance to good design.
22. Acute attention to detail, organised, with time management skills and able to follow through to final output.
23. Knowledge of print processes and setting artwork and files ready for print.
Personal Skills
24. You will be motivated, bright and willing to take on new challenges.
25. A sense of humour, positive approach and work well within a team.
26. Have a “can do” attitude and be solution focused.
27. Enthusiastic with a strong work ethic.
28. Be proactive, motivated and a self-starter seeing projects through from start to finish.
29. Ability to prioritise workload and multitask in a busy environment and maintain attention to detail.
30. Keep up to speed with industry innovations and trends.