We are seeking a Marketing Manager to play a pivotal role in our small, proactive marketing team. As a versatile professional, you will lead our CRM strategy, manage our ticketing platform, and excel in copywriting. Your contribution will extend beyond these core responsibilities, as you support various facets of our marketing efforts, demonstrating your adaptability and commitment to the team's success.
Main duties & responsibilities
The Marketing Manager will be a key member of the Bradford Literature Festival (BLF) team, reporting to the Head of Marketing and Programming to bring the BLF strategic vision and values to life. In this vital role, you will be responsible for the customer database, CRM communications, our ticketing platform, web content and copywriting.
CRM Management:
* Develop, implement, and optimise CRM strategies to enhance customer engagement and retention.
* Utilise customer data to create personalised and effective marketing campaigns.
* Monitor performance and report on key metrics to inform decision-making.
Ticketsolve Oversight:
* Manage our ticketing platform to ensure a seamless customer experience.
* Coordinate ticket sales, promotions, and customer support.
* Improve accessibility of our programme where possible.
Copywriting:
* Create deeper awareness of the festival through storytelling.
* Craft compelling and on-brand copy for marketing materials, including: email campaigns, blog, news editorial and press copy, and web content as well as event descriptions.
* Proof reading to a high standard.
* Maintain consistent messaging and tone across all channels
Website, Social Media & Digital Content:
* Managing the BLF website including written content, images, links, ticketing and registration processes.
* Collaborate on social media campaigns and content creation.
* Fulfil basic design requests using Canva and Adobe Suite, including Photoshop and InDesign.
Maternity Leave Contract: 1 December 2025 – 30 September 2026
Apply by emailing your CV & a covering letter to:
Job Types: Fixed term contract, Full-time
Contract length: 11 months
Pay: £28,000.00-£34,000.00 per year
Benefits:
* Canteen
* Casual dress
* Company pension
* On-site gym
* On-site parking
Work Location: In person