Job Description
Growth Marketing Executive
Edinburgh - OTE of up to £43,000
Bright Purple are on the lookout for an experienced Growth Marketing Executive to join a scaling tech product company in Edinburgh. You will own and execute a range of growth initiatives from campaigns and content to referral systems and social engagement
What is in it for me?
* Once up to speed the working arrangement can be hybrid (3 days in office)
* Paying market rate with additional compensation plan for successful results.
* A true product and tech scale-up in Edinburgh where company revenue is increasing circa 6% per month.
* Career progression opportunities as company scaling now no longer in that start-up phase but maturing at pace.
* Workingwith a team of passionate growth marketers who are open to new ideas.
What you'll be doing:
* Write clear, compelling copy for campaigns, landing pages, emails, and social
* Build and optimise a referral program - flows, incentives, CTAs
* Activate brand advocates for reviews, shoutouts, case studies, and UGC
* Drive visibility, trust, and inbound through social
* Plan and run targeted email flows (drip campaigns, referral nudges, upgrades, reactivation)
* Write and test emails for different segments across the funnel
What we are looking...