Head of Content: Hibernian Football Club
Competitive
Location: Easter Road Stadium 12 Albion Place Edinburgh EH7 5QG United Kingdom
This vacancy closes on 6 February 2026
The Club is one of the leading professional football clubs in Scotland. Based at Easter Road Stadium in Scotland’s Capital City, Edinburgh the Club is a stone’s throw away from the hustle and bustle of the City Centre. Over the course of its history Hibernian Football Club has won all of the major domestic titles, most recently winning the Scottish Cup in 2016. Hibernian was the first British team to play in European competition in 1956, reaching the semi‑finals.
Job Title: Head of Content
Reporting to: Marketing and Brand Director
Department: Content
Location: Easter Road Stadium/HTC
Contract Type: Permanent (37.5 hours)
Hibernian Football Club has created a football structure and strategy at the forefront of the British game, with a club philosophy and ethos that is performance‑driven and encourages all players and staff to maximise their abilities and potential.
The Club is committed to delivering high‑quality communication across all platforms, ensuring content is engaging, accurate, and aligned with the Club’s values.
Primary Objective:
The Head of Content will be responsible for the management of Hibernian Football Club’s content requirements, including planning, implementation and reporting, for all Club channels.
The role will help to maintain and grow the Club’s digital audience while improving the experience and value delivered to fans engaging with us online. The Head of Content will be responsible for the strategic and day‑to‑day delivery and optimisation of our digital touchpoints, including the Hibernian Football Club App.
Based between Easter Road Stadium and the Club’s training facility in Tranent, the Head of Content will oversee a team of content producers focused on disseminating the Club's narrative and boosting the organisation's profile, both locally and internationally, through internal and external media channels. The post holder will also help produce daily content, manage the wider Content Team, and oversee the weekly workload.
This role will play a central part in shaping and delivering the Club's content strategy for the 2026/27 season and beyond, ensuring Hibernian's brand, content, communications, and commercial objectives are aligned and consistently delivered across all channels.
Working closely with the Marketing Director and senior stakeholders across the Club, the post holder will be responsible for setting the strategic direction for content, assessing current structures and performance, and ensuring the Content Team is equipped to meet increased demands driven by brand evolution, commercial growth, Club partnerships, retail and sporting performance.
The Head of Content will be required to work all home and away Men's First Team matches, as well as selected Academy and Women's Team games.
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