Central Employment are working in partnership with a fast growing Digital Marketing and Creative agency, who are looking to appoint a client facing Mid/Senior Designer (brand/digital).
* Newcastle based x 4 days a week, 1 day from home
* Up to £35k DOE & quality of portfolio
Mid/Senior Designer (brand/digital) profile:
The Mid/Senior Designer is the creative and technical lead for there client portfolio. You are responsible for the entire lifecycle of a project - from shaping brand identities and digital strategies to executing the final front-end build.
You’ll focus on creating functional, user-centric experiences that perform reliably and deliver measurable value to there clients’ businesses. You will act as a strategic partner to clients, translating their business goals into high-impact design. As a senior creative member of the team, you will also take an active role in mentoring others and improving internal workflows.
Key Responsibilities Include:
● Own the evolution of brand identities for a diverse range of clients, ensuring every design is authentic, consistent, and resonates with the target audience.
● Lead the development of visual communication strategies. You’ll conduct market research and competitor audits to find opportunities for innovation that set our clients apart.
● Oversee project budgets and timelines, ensuring we deliver high-quality, impactful visual and technical output efficiently.
● Brand Guardianship: Set the standard for brand guidelines, ensuring all work - whether created by you or the wider team - maintains total brand integrity.
● Conceptualise and build high-quality assets across all channels. This includes everything from brand systems and marketing materials to responsive, front-end web development.
● Design and build intuitive UX/UI experiences. You’ll be responsible for the technical implementation of these designs, ensuring they are pixel-perfect and functional.
● Use data and performance metrics (like engagement and conversion rates) to identify what’s working and what isn't. You will proactively optimise designs to improve ROI for your clients.
● Clearly present design performance and technical results to clients, demonstrating the direct value our creative work brings to their business.
● Strategic Partnership: Serve as the lead creative contact for your client portfolio, building trust through expert advice and a deep understanding of their business goals.
● Confidently present complex design concepts and technical builds to stakeholders, ensuring they understand the \"why\" behind the work.
● Manage the revision process professionally, balancing client feedback with creative best practices to reach the best possible outcome.
● Guide and mentor junior designers and developers. You’ll foster a culture of learning by sharing best practices, conducting design reviews, and helping the team level up their skills.
● Work closely with copywriters, marketers, and developers to ensure projects are cohesive and meet all strategic objectives.
● Identify ways to improve how we work, from better design-to-dev handoffs to adopting new tools that make the team more efficient.
● Stay at the forefront of design trends, front-end technologies, and software (Figma, Adobe Creative Suite).
● Maintain a deep understanding of our clients' industries to ensure our work remains relevant and competitive.
Essential Experience & Skills:
● A strong portfolio that demonstrates expertise in brand strategy, digital design (UX/UI), and front-end execution.
● Proficiency in Adobe Creative Suite and Figma is essential. Experience with motion graphics, video editing, or modern front-end frameworks is a significant plus.
● 3+ years of experience in a similar role with a solid understanding of brand positioning and digital marketing principles.
● Experience guiding projects from concept to completion and a natural ability to mentor others.