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General manager

Cwmbran
BaxterStorey UK
General manager
Posted: 23 June
Offer description

Job Description


Key Responsibilities:



As General Manager, you’ll play a pivotal role in launching and leading a vibrant, multi-outlet catering operation at one of the region’s most exciting new destinations. Your responsibilities will include:

* Overseeing the full catering operation across the farm, including the Farmshop, Café Restaurant, Barista Coffee Bar, Playbarn Café, Concessions, and Events & Hospitality Spaces
* Building and leading a large, diverse team, ensuring exceptional service, safety, and hygiene standards across all outlets
* Managing day-to-day operations, including stock control, supplier relationships, menu planning, allergen management, and cost control
* Collaborating with the wider farm team to support school visits, seasonal events, private functions, and community activities
* Maintaining operational excellence across a logistically varied site, ensuring smooth service delivery and a consistent visitor experience
* Implementing and upholding food safety and quality standards (including HACCP) across all catering areas
* Delivering seamless hospitality experiences for external bookings, high-profile events, and community functions
* Driving innovation and continuous improvement, adapting to visitor feedback and evolving needs to enhance the overall food and hospitality offering

Qualifications


What We’re Looking For:

* Proven experience as a General Manager or Deputy GM in a high-volume, quality-focused environment
* A strong background in wedding and event catering—you know how to deliver under pressure
* A track record of leading, training, and motivating large teams
* Financially astute with experience in budgeting and commercial performance
* Excellent coaching, delegation, and influencing skills
* Highly organised, detail-oriented, and calm under pressure
* Empathetic and effective communicator with a solution-focused mindset
* Strong strategic thinking and critical reasoning skills
* Able to work 5 out of 7 days, including weekends and evenings as needed


Additional Information


For almost 20 years, for every client, in every location (whether that’s an office, stadium, cathedral or university), we have created beautiful spaces, exciting menus and friendly teams, so that each and every customer can have the hospitality experience they deserve.

We need the brightest and the best to join us to make this all possible. We will support you to create your hospitality legacy and build a career that you are proud of.

Our drive and belief in our people, means that we always strive to supercharge our team’s careers. ‘Better’ is a daily habit that sits deep within our DNA, meaning learning will be front and centre of your experience working with us.

Join us, and be part of the food revolution!

BaxterStorey Values:

ALWAYS VISIONARY

We strive for better, we never settle, never compromise, never follow. We lead the way, blazing our own trail.

WHOLEHEARTEDLY POSITIVE

We are up-beat, motivating and inspiring. Our love for what we do radiates through our food, and is amplified by our people.

CREATIVELY COLLABORATIVE

We embrace our differences to push creativity and we work together to be better.

FOREVER CONSCIOUS

We work together as a team to lead by example, protecting the planet and supporting local communities.

Interested? Even if you don’t meet all requirements, we’d like to hear from you. If you are motivated and hungry to learn, we can work together to develop your potential.

We are proud to be an inclusive employer and welcome applications from candidates of all backgrounds. We celebrate individuality and are committed to creating an inclusive environment for all employees. We encourage applications from people of all ages, abilities, gender identities, sexual orientations, races, religions, and socio-economic backgrounds.

BaxterStorey is committed to encouraging equity, diversity, and inclusion (ED&I) among our workforce and aim for our workforce to be truly representative of all sections of society, and for each employee to feel respected and able to give their best. To support our commitment to this we have set ourselves an ambition to ‘set the standard and to be recognised for having the most inclusive culture in hospitality’.

Join us and bring your unique perspective to our team.

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