Our client is a large local government organisation and looking for an experienced Digital Officer to join their team. This is initially a 3 month contract which may be extended for the right applicant
You will
. Scope of Work and Key Responsibilities
3.1 Directory Review and Content Management
Make a real difference to people searching for career and skills support.
Systematically review approximately 660 directory listings over the contract period.
Check and update information for accuracy (e.g. contact details, eligibility criteria, delivery model, geographic coverage).
Critically assess content to determine:
What information is essential for users
What can be simplified or removed
How to improve clarity without losing meaning
Rewrite and edit provider descriptions to ensure:
Plain English and accessible reading style
Consistent tone of voice
Compliance with accessibility best practice (e.g. readability, inclusive language)
Optimisation for search
Ensure content is categorised correctly and aligned with the website's structure (taxonomy), applying judgement about where content best fits to improve user navigation.
Format and upload content using WordPress CMS.
Liaise confidently with providers and strategic stakeholders where clarification or updated information is required.
Gather information diplomatically, taking account of political or partnership sensitivities where relevant.
Flag duplicate, outdated or inactive listings to the Skills Connect team.
Proactively identify structural or thematic gaps in directory content.
3.2 Website Content Administration (WordPress)
Create and edit website content using WordPress, improving the experience for real people in our region.
Apply consistent formatting (headings, links, categories, tags) in line with site standards.
Make informed decisions about content placement within existing structures.
Check hyperlinks and downloadable documents for functionality and accessibility.
Support minor content updates across the site as required.
Work independently to maintain content quality without requiring detailed instruction for each task.
3.3 Email Communications (dotdigital)
Support production of weekly Skills Connect network emails using dotdigital.
Collate content from team members and partners.
Exercise editorial judgement about prioritisation and clarity of messaging.
Draft and format email content in line with brand guidelines.
Proofread content prior to distribution.
Maintain and update distribution lists as required.
Ensure content reflects appropriate tone and sensitivity when referencing partner activity.
HYBRID WORKING AVAILABLE
THIS ROLE IS INSIDE SCOPE OF IR35