Manchester office based role. Not remote.
As a Brand Strategist at Serotonin, you will play a pivotal role in shaping and executing comprehensive brand strategies for our clients, as well as creating and evolving brands across a whole variety of sectors. You will collaborate with cross-functional teams to understand client objectives, market dynamics, and consumer behaviour, ensuring the development of strategic solutions that resonate with target audiences
Responsibilities
Client Collaboration:
- Work closely with clients to understand their business objectives, target audience, and unique selling propositions.
- Conduct market research to analyse industry trends, competitive landscapes, and consumer behaviours.
Brand Positioning:
- Develop and articulate clear brand positioning strategies that differentiate clients in the market.
- Define and communicate brand narratives that align with client goals and resonate with target audiences.
Market Analysis:
- Conduct in-depth market analysis to identify opportunities and challenges for clients.
- Utilise market insights to inform strategic recommendations and campaign planning.
Brand Identity Development:
- Collaborate with creative teams to develop and refine brand visual identity, messaging, and key brand elements.
- Ensure brand consistency across all communication channels and touchpoints.
Campaign Development:
- Contribute to the development of integrated marketing campaigns that align with brand strategies.
- Provide strategic guidance on content creation, social media engagement, and other campaign components.
Performance Monitoring:
- Establish key performance indicators (KPIs) for brand initiatives and campaigns.
- Monitor and analyse campaign performance, providing insights and recommendations for optimisation.
Qualifications:
- Proven experience as a Brand Strategist or in a similar strategic role within a marketing agency.
- Strong understanding of market research, consumer behaviour, and brand development.
- Excellent communication and presentation skills.
- Creative thinking and problem-solving abilities.
- Ability to work collaboratively in a fast-paced environment.
And some perks of the job:
- 28 days holiday per annum (not incl. Bank Holidays)
- Salary range +£50,000+ p/a DOE
- Health insurance inc. Mental Health & Counselling support
- Free daily breakfast provided in the office
- Free snack and drinks bar within the office
- At least 6 quarterly social events as part of the Serotonin social calendar, recently including: yoga, self-defence classes, Peak District hike, Barry’s Bootcamp, comedy night, Junkyard Golf, weekly lunchtime run club (not obligatory, don't worry)
- Team lunches/ dinners
- Pet friendly office (hope you like dogs 🐶 )
- Access and reduced opticians & dental fees (via Health shield)
Hiring Process:
Stage one interview: With Clair, co-founder/ Creative Director
Stage two interview: Will include a task, (not a time wasting task, an important and good one where we get to see how you work.
This will include a presentation to Clair and Ben (Head of Creative)
Final interview: With Serotonin co-founders, Clair and Dom (Digital Director)
Other information:
This is an office-based role, Monday to Friday 9am-5.30pm.Dale Street, Northern Quarter.
Start date: ASAP.
💀💀💀💀 Recruiter's need not bother contacting us 💀💀💀💀