Overview
Broadgate are partnered with a leader in international corporate services looking to employ a Director of Business Development & Marketing. This senior role combines strategic leadership with hands-on execution to drive sustainable revenue growth, enhance client engagement and strengthen market positioning.
Responsibilities
* Co-develop and execute the global BD&M strategy aligned to commercial priorities and broader business objectives
* Shape sector, product and asset-class growth strategies across jurisdictions
* Develop and implement jurisdiction-specific go-to-market plans
* Advise senior stakeholders on targeting, account development and growth opportunities
* Strengthen cross-service collaboration and referral opportunities
* Drive sustainable revenue growth and improve pipeline visibility
* Deepen key client relationships and enhance cross-selling initiatives
* Lead high-quality, client-centric RFP and pitch processes
* Partner with Finance and service leaders on pricing strategy and margin optimisation
* Improve win rates through structured account planning and opportunity management
* Design and implement a scalable BD&M operating model
* Optimise CRM systems, data integrity and reporting dashboards
* Introduce measurable KPIs, ROI metrics and performance tracking tools
* Develop best-practice templates, playbooks and marketing collateral
* Lead process improvements across proposals, targeting and campaign delivery
* Refine and strengthen the organisation’s brand positioning and value proposition
* Ensure consistent and compelling messaging across jurisdictions
* Lead digital demand generation initiatives including automation and segmentation strategies
* Oversee SEO/SEM and targeted content campaigns for key client segments
* Support employer branding initiatives in collaboration with HR
* Lead, mentor and develop a high-performing BD&M team
* Set clear objectives, performance standards and development plans
* Embed BD capability across the wider business through training and coaching
* Operate as a hands-on “player-manager,” balancing strategic leadership with practical delivery
* Ensure BD&M activities comply with multi-jurisdictional regulatory requirements
* Maintain accurate service representation across marketing materials
* Uphold data privacy, GDPR and information security standards
* Partner with Risk & Compliance to ensure appropriate governance
Requirements
* 12+ years’ senior BD&M leadership experience within corporate services, fiduciary services, fund administration or related professional services
* Demonstrated success driving commercial growth and leading change initiatives
* Experience managing offshore and/or multi-jurisdictional teams
* Strong expertise in pitching, RFP management, account strategy and CRM optimisation
* Proven ability to build, motivate and scale high-performing teams
* Strong commercial acumen with executive-level stakeholder influencing skills
* Experience operating in fast-growth or transformational environments
* Degree qualified
* Willingness to travel internationally as required
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